市场调查报告书

巧克力牛奶的全球市场:成长,趋势,及预测(2019年~2024年)

Chocolate Milk Market - Growth, Trends, and Forecast (2020 - 2025)

出版商 Mordor Intelligence LLP 商品编码 850164
出版日期 内容资讯 英文 122 Pages
商品交期: 2-3个工作天内
价格
巧克力牛奶的全球市场:成长,趋势,及预测(2019年~2024年) Chocolate Milk Market - Growth, Trends, and Forecast (2020 - 2025)
出版日期: 2020年04月01日内容资讯: 英文 122 Pages
简介

全球巧克力牛奶市场在2019年~2024年间,预测将以3.6%的年复合成长率成长。

本报告提供全球巧克力牛奶市场的相关调查,市场机会和趋势,成长及阻碍因素,各流通管道、地区的市场分析,竞争情形,主要企业的简介等资讯。

目录

第1章 简介

  • 调查成果
  • 调查的前提条件
  • 调查范围

第2章 调查方法

第3章 摘要整理

  • 市场概况

第4章 市场动态

  • 成长要素
  • 阻碍因素
  • 波特的五力分析
    • 新加入厂商的威胁
    • 买主/消费者谈判力
    • 供应商谈判力
    • 替代产品的威胁
    • 产业内的竞争

第5章 市场区隔

  • 各流通管道
    • 超级市场/大型超级市场
    • 便利商店
    • 其他
  • 各地区
    • 北美
    • 欧洲
    • 亚太地区
    • 南美
    • 中东、非洲

第6章 竞争情形

  • 主所采用的策略
  • 主要活动性的企业分析
  • 市场占有率分析
  • 企业简介
    • Nestle SA
    • Arla Foods
    • Dean Foods
    • Dairy Farmers of America Inc.
    • Saputo Inc.
    • Royal FrieslandCampina
    • Amul
    • Maryland & Virginia Milk Producers Cooperative Association Inc.
    • Inner Mongolia Yili Industrial Group Co.
    • Groupe Danone
    • The Hershey Company

第7章 市场机会及今后趋势

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目录
Product Code: 66388

Market Overview

The consumer demand for convenient, natural, nutritious, and healthy on-the-go snack options is the primary attribute for the sales of chocolate milk across the world. The changing lifestyle of consumers and inclination toward the healthy lifestyle is boosting the growth of the market. Hence, chocolate milk, being the healthier and nutritional option, is witnessing increasing demand. Dairy-based beverages are naturally high in calcium content, and hence, are perceived as a nutritional beverage option. The health benefits of probiotic drinks, especially, their ability to improve digestion and immune system, are attracting consumers across all age groups. The global chocolate milk market is forecasted to grow at a CAGR of 3.6% during the forecast period (2019 - 2024)

Scope of the Report

The scope of global chocolate milk market is segmented by distribution channel as Convenience Stores, hypermarkets/supermarkets and others. Other distribution channels include discounters, whole sale retailers, online retail stores, etc.

Key Market Trends

Surge in Demand for Fortified Beverages in Developing Countries

There has been a considerable shift in the lifestyles and diet habits of people over the past two decades. Consumers are becoming aware of these problems and, as a result, gradually moving toward functional food and beverage, which are promoted as being beneficial beyond basic nutrition. Promotion of fortified foods and beverages by China's Ministry of Health, coupled with growing health concerns related to age, myopia in adults, and other diseases, are expected to drive the market. he key chocolate milk producers launched fortified chocolate milk drinks to maintain strong position in the competitive market. In Brazil, the presence of local players such as Laticinios Latco Ltda., are catering to the market growth by offering chocolate milk. The fortification of theses flavored milk is done with omega-3, omega-6, vitamin C, and vitamin E, by using liposomes is expected to drive the chocolate milk market.

Middle East and Africa Remain the Fastest Growing Markets

The chocolate milk market is facing stiff competition from the protein shakes and non-dairy drinks market globally, constant marketing efforts from the dairy industry have led to adults and athletes opting for chocolate milk who have previously dismissed chocolate milk as a drink for children. Factors expected to drive the demand are increasing consumer disposable income, and increase in consumer awareness regarding healthy benefits of the flavored dairy products such as chocolate milk in South Africa. The increasing number of new product launches across the country is one of the key drivers in the market. Key market players across the country are increasingly focusing on increasing the number of product launches, which will strengthen their position in the market. The most popular flavors under the flavored milk category in Saudi Arabia are banana, chocolate and strawberry. These flavors are popular among younger generation and manufacturers are launching specific flavored milk marketed towards children's.

Competitive Landscape

The global chocolate milk market is a fragmented market and comprises regional/local players and international competitors. The market is dominated by players like Arla Foods, and Danone, and Nestle SA. The leading players in the chocolate milk market enjoy a dominant presence worldwide. These players focus on leveraging opportunities posed by emerging markets to expand their product portfolio, so that they can cater to the requirements for milk, especially during breakfast and as a healthy drinking snacking habit. Moreover, these companies adopted innovation and partnerships as their key strategies to increase their geographical presence and customer base. For instance:

  • In January 2017, Nestle altered the sugar level and revamped their chocolate drink. This is a market strategy to fulfill the consumers demand for low-sugar chocolate drinks.

Reasons to Purchase this report:

  • The market estimate (ME) sheet in Excel format
  • Report customization as per the client's requirements
  • 3 months of analyst support

Table of Contents

1 INTRODUCTION

  • 1.1 Study Deliverables
  • 1.2 Study Assumptions
  • 1.3 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

  • 3.1 Market Overview

4 MARKET DYNAMICS

  • 4.1 Market Drivers
  • 4.2 Market Restraints
  • 4.3 Porters Five-Force Analysis
    • 4.3.1 Threat of New Entrants
    • 4.3.2 Bargaining Power of Buyers/Consumers
    • 4.3.3 Bargaining Power of Suppliers
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Intensity of Competitive Rivalry

5 MARKET SEGMENTATION

  • 5.1 By Type
    • 5.1.1 Dairy Based Chocolate Milk
    • 5.1.2 Non-Dairy Based Chocolate Milk
  • 5.2 Distribution Channel
    • 5.2.1 Supermarket/ Hypermarkets
    • 5.2.2 Convenience Stores
    • 5.2.3 Other Distribution Channels
  • 5.3 Geography
    • 5.3.1 North America
      • 5.3.1.1 United States
      • 5.3.1.2 Canada
      • 5.3.1.3 Mexico
      • 5.3.1.4 Rest of North America
    • 5.3.2 Europe
      • 5.3.2.1 Germany
      • 5.3.2.2 UK
      • 5.3.2.3 France
      • 5.3.2.4 Spain
      • 5.3.2.5 Italy
      • 5.3.2.6 Russia
      • 5.3.2.7 Rest of Europe
    • 5.3.3 Asia Pacific
      • 5.3.3.1 China
      • 5.3.3.2 Japan
      • 5.3.3.3 India
      • 5.3.3.4 Australia
      • 5.3.3.5 Rest of Asia-Pacific
    • 5.3.4 South America
      • 5.3.4.1 Brazil
      • 5.3.4.2 Colombia
      • 5.3.4.3 Rest of South America
    • 5.3.5 Middle East and Africa
      • 5.3.5.1 South Africa
      • 5.3.5.2 Saudi Arabia
      • 5.3.5.3 Rest of Middle East and Africa

6 COMPETITIVE LANDSCAPE

  • 6.1 Key Strategies Adopted
  • 6.2 Most Active Analysis
  • 6.3 Market Share Analysis
  • 6.4 Company Profiles
    • 6.4.1 Nestle SA
    • 6.4.2 Arla Foods
    • 6.4.3 Dean Foods
    • 6.4.4 Dairy Farmers of America Inc.
    • 6.4.5 Saputo Inc.
    • 6.4.6 Royal FrieslandCampina
    • 6.4.7 Amul
    • 6.4.8 Maryland & Virginia Milk Producers Cooperative Association Inc.
    • 6.4.9 Inner Mongolia Yili Industrial Group Co.
    • 6.4.10 Groupe Danone
    • 6.4.11 The Hershey Company

7 MARKET OPPORTUNITIES AND FUTURE TRENDS