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市场调查报告书

付款、ATM、预付:依然多的现金利用

Payments, ATMs, and Prepaid: Cash Still Has Its Place

出版商 Mercator Advisory Group, Inc. 商品编码 906158
出版日期 内容资讯 英文
商品交期: 最快1-2个工作天内
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付款、ATM、预付:依然多的现金利用 Payments, ATMs, and Prepaid: Cash Still Has Its Place
出版日期: 2019年08月12日内容资讯: 英文
简介

本报告提供美国消费者的付款行动、付款的爱好调查,行动电子钱包、会话型贸易的利用,礼物卡的购买、使用,商店内ATM的购买行动的影响等,线上、商店、行动消费的消费者的新的行动模式汇整。

调查内容的亮点

  • 美国消费者的行动电子钱包的使用率
  • 信用卡是最常使用的付款方式、其次是转帐卡
  • 商店内ATM的使用者:大多数为了更多的购买的现金提领利用
  • 由于安全性、匿名性的理由访客登录、线上购买时的卡片资讯输入的喜好趋势
  • 为了自己购买通用重新加载 (GPR) 卡、e礼物卡,GP礼物卡、零售商礼物卡购买礼物的趋势

刊载企业范例

  • Affirm
  • Android/Google
  • Apple
  • Klarna
  • PayPal
  • Samsung
目录

New survey explores U.S. consumers' dynamic shopping behaviors in the emerging mobile age.

Second report from Mercator Advisory Group's 2019 Customer Merchant Experience Survey focuses on consumer's payment preferences and spending.

Interested in this Report?

Mercator Advisory Group's latest Primary Data report, ‘Payments, ATMs, and Prepaid: Cash Still Has Its Place ’, is the based on the company's 2019 Customer Merchant Experience Survey. The online survey of 3,000 U.S. adult consumers, which was conducted in March 2019, explores consumers' merchant experiences as they shop in-store, online, and via mixed channels. The survey was designed with the goal of defining and highlighting consumer expectations for optimal experiences with merchants.

This second of three reports on the survey's findings looks more specifically at the emerging behavior patterns of customers as they shop in-store, online, via mobile. The report's analysis of the findings offers insights on payment behavior with traditional and newer methods, the use of mobile wallets and conversational commerce, gift card purchasing and usage, and the impact of in-store ATMs on spending and store visits.

Pete Reville, Director, Primary Research Services, Mercator Advisory Group, the author of this report comments, “When it comes to payments, U.S. consumers choose from a number of options and they have a specific option in mind when they walk into a merchant's store. Often, ticket size can be the primary determinant. Cash is still used extensively for smaller-ticket purchases. Another interesting insight from the survey results is the decrease in the use of conversational agents (e.g., Siri, Alexa, in car voice solutions) since last year's survey, which suggests that, for some consumers, payment via conversational interface it hasn't lived up to expectations.”

Companies mentioned are: Affirm, Android/Google, Apple, Klarna, PayPal and Samsung.

One of the exhibits included in this report:

Highlights of this report include:

  • Four in 10 U.S. consumers currently use a mobile wallet.
  • Credit cards are often the most method of payment, followed closely by debit cards
  • Among those who have used an ATM in a store, the majority report that they use of withdrawal at the ATM to purchase more and visit the store more often.
  • Security and/or anonymity compel consumers to prefer to login as guest and enter their card information when shopping online.
  • Consumers are more likely to buy reloadable GP (GPR) cards and e-gift cards for themselves and GP gift cards and retailer gift cards as gifts.
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