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市场调查报告书

美国的护发用品市场:2018年~2022年

Hair Care Market In US 2020-2024

出版商 TechNavio (Infiniti Research Ltd.) 商品编码 282673
出版日期 内容资讯 英文 120 Pages
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价格
美国的护发用品市场:2018年~2022年 Hair Care Market In US 2020-2024
出版日期: 2020年03月24日内容资讯: 英文 120 Pages
简介

关于护发

护发用品,是消费者维持头发的特性,有助于保持干净健康。

Technavio的分析师预测,从2018年到2022年之间美国的护发用品市场将以1.51%的年复合成长率成长。

本报告提供美国的护发用品市场相关调查分析,市场规模与成长率,市场趋势,市场的推动要素与课题,市场机会验证,主要供应商等相关的系统性资讯。

第1章 摘要整理

第2章 调查范围

第3章 调查方法

第4章 市场情形

  • 市场生态系统
  • 市场特性
  • 市场区隔分析

第5章 市场规模

  • 市场定义
  • 市场规模(2017年)
  • 市场规模及预测(2017-2022年)

第6章 波特的五力分析

  • 买主(供应商)谈判力
  • 供应商谈判力
  • 新加入厂商的威胁
  • 替代品的威胁
  • 竞争对手的威胁
  • 市场情形

第7章 市场区隔:各销售管道

  • 市场区隔:各销售管道
  • 比较:各销售管道
  • 离线
  • 线上
  • 市场机会:各销售管道

第8章 市场区隔:各产品

  • 市场区隔:各产品
  • 比较:各产品
  • 洗发精
  • 染发剂
  • 润发乳
  • 其他护发用品
  • 市场机会:各产品

第9章 客户形势

第10章 决策架构

第11章 成长要素与课题

  • 市场成长要素
  • 市场课题

第12章 市场趋势

  • 天然及有机护发用品需求高涨
  • 男性的护发用品的需求增加
  • 多通路行销
  • 消费者期待的变化

第13章 业者情势

  • 概要
  • 创造性破坏状况
  • 竞争模式

第14章 供应商分析

  • 交易厂商
  • 供应商分类
  • 供应商的市场定位
  • Coty
  • Henkel
  • L'Oreal
  • Procter & Gamble
  • Unilever

第15章 附录

  • 简称的清单

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目录
Product Code: IRTNTR41414

Technavio has been monitoring the hair care market in US and it is poised to grow by USD 1.15 bn during 2020-2024, progressing at a CAGR of 2% during the forecast period. Our reports on hair care market in US provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current us market scenario, latest trends and drivers, and the overall market environment. The market is driven by availability of a wide range of colors and color shades. In addition, product innovation and product line extension leading to product premiumization is anticipated to boost the growth of the hair care market in US as well.

Market Segmentation

Technavio's ‘ hair care market in US ’ is segmented as below:

Product:

  • Shampoo
  • Hair Color
  • Conditioner
  • Others

Distribution Channel:

  • Offline Distribution Channel
  • Online Distribution Channel

Key Trends for hair care market in US growth

This study identifies product innovation and product line extension leading to product premiumization as the prime reasons driving the hair care market in US growth during the next few years.

Prominent vendors in hair care market in us 2020-2024

We provide a detailed analysis of around 25 vendors operating in the hair care market in us 2020-2024, including some of the vendors such as Amway Corp., Coty Inc., Henkel AG & Co. KGaA, Kao Corp., L'Oreal SA, LVMH Moet Hennessy Louis Vuitton, Revlon Inc., The Estee Lauder Co. Inc., The Procter and Gamble Co. and The Unilever Group .

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. Technavio's market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast an accurate market growth.

Table of Contents

Executive Summary

  • Market Overview

Market Landscape

  • Market ecosystem
  • Value chain analysis

Market Sizing

  • Market definition
  • Market segment analysis
  • Market size 2019
  • Market outlook: Forecast for 2019 - 2024

Five Forces Analysis

  • Bargaining power of buyers
  • Bargaining power of suppliers
  • Threat of new entrants
  • Threat of substitutes
  • Threat of rivalry
  • Market condition

Market Segmentation by Product

  • Market segments
  • Comparison by Product placement
  • Shampoo - Market size and forecast 2019-2024
  • Hair color - Market size and forecast 2019-2024
  • Conditioner - Market size and forecast 2019-2024
  • Others - Market size and forecast 2019-2024
  • Market opportunity by Product

Market Segmentation by Distribution channel

  • Market segments
  • Comparison by Distribution channel placement
  • Offline distribution channel - Market size and forecast 2019-2024
  • Online distribution channel - Market size and forecast 2019-2024
  • Market opportunity by Distribution channel

Customer landscape

  • Overview

Drivers, Challenges, and Trends

  • Market drivers
  • Volume driver - Demand led growth
  • Volume driver - Supply led growth
  • Volume driver - External factors
  • Volume driver - Demand shift in adjacent markets
  • Price driver - Inflation
  • Price driver - Shift from lower to higher priced units
  • Market challenges
  • Market trends

Vendor Landscape

  • Overview
  • Landscape disruption

Vendor Analysis

  • Vendors covered
  • Market positioning of vendors
  • Amway Corp.
  • Coty Inc.
  • Henkel AG & Co. KGaA
  • Kao Corp.
  • L'Oreal SA
  • LVMH Moet Hennessy Louis Vuitton
  • Revlon Inc.
  • The Estee Lauder Co. Inc.
  • The Procter and Gamble Co.
  • The Unilever Group

Appendix

  • Scope of the report
  • Currency conversion rates for US$
  • Research methodology
  • List of abbreviations

List of Exhibits:

  • 1.Key Finding 1
  • 2.Key Finding 2
  • 3.Key Finding 5
  • 4.Key Finding 6
  • 5.Key Finding 7
  • 6.Market in focus
  • 7. Parent market
  • 8. Market characteristics
  • 9. Product / Service portfolio of key vendors included in the market definition
  • 10. Market segments
  • 14. Global - Market size and forecast 2019 - 2024 ($ billion)
  • 15. Global market: Year-over-year growth 2019 - 2024 (%)
  • 16. Five forces analysis 2019 & 2024
  • 17. Bargaining power of buyers
  • 18. Bargaining power of suppliers
  • 19. Threat of new entrants
  • 20. Threat of substitutes
  • 21. Threat of rivalry
  • 22. Market condition - Five forces 2019
  • 23. Product placement - Market share 2019-2024 (%)
  • 24. Comparison by Product placement
  • 25. Shampoo - Market size and forecast 2019-2024 ($ billion)
  • 26. Shampoo - Year-over-year growth 2019-2024 (%)
  • 27. Hair color - Market size and forecast 2019-2024 ($ billion)
  • 28. Hair color - Year-over-year growth 2019-2024 (%)
  • 29. Conditioner - Market size and forecast 2019-2024 ($ billion)
  • 30. Conditioner - Year-over-year growth 2019-2024 (%)
  • 31. Others - Market size and forecast 2019-2024 ($ billion)
  • 32. Others - Year-over-year growth 2019-2024 (%)
  • 33. Market opportunity by Product
  • 34. Distribution channel placement - Market share 2019-2024 (%)
  • 35. Comparison by Distribution channel placement
  • 36. Offline distribution channel - Market size and forecast 2019-2024 ($ billion)
  • 37. Offline distribution channel - Year-over-year growth 2019-2024 (%)
  • 38. Online distribution channel - Market size and forecast 2019-2024 ($ billion)
  • 39. Online distribution channel - Year-over-year growth 2019-2024 (%)
  • 40. Market opportunity by Distribution channel
  • 41. Customer landscape
  • 42. Impact of drivers and challenges
  • 43. Vendor landscape
  • 44. Landscape disruption
  • 45. Industry risks
  • 46. Vendors covered
  • 47. Market positioning of vendors
  • 48. Amway Corp - Overview
  • 49. Amway Corp - Product and service
  • 50. Amway Corp - Key offerings
  • 51. Amway Corp - Key customers
  • 52. Amway Corp - Segment focus
  • 53. Coty Inc - Overview
  • 54. Coty Inc - Business segments
  • 55. Coty Inc - Key offerings
  • 56. Coty Inc - Key customers
  • 57. Coty Inc - Segment focus
  • 58. Henkel AG & Co KGaA - Overview
  • 59. Henkel AG & Co KGaA - Business segments
  • 60. Henkel AG & Co KGaA - Key offerings
  • 61. Henkel AG & Co KGaA - Key customers
  • 62. Henkel AG & Co KGaA - Segment focus
  • 63. Kao Corp - Overview
  • 64. Kao Corp - Business segments
  • 65. Kao Corp - Key offerings
  • 66. Kao Corp - Key customers
  • 67. Kao Corp - Segment focus
  • 68. L'Oreal SA - Overview
  • 69. L'Oreal SA - Business segments
  • 70. L'Oreal SA - Key offerings
  • 71. L'Oreal SA - Key customers
  • 72. L'Oreal SA - Segment focus
  • 73. LVMH Moet Hennessy Louis Vuitton- Overview
  • 74. LVMH Moet Hennessy Louis Vuitton- Business segments
  • 75. LVMH Moet Hennessy Louis Vuitton- Key offerings
  • 76. LVMH Moet Hennessy Louis Vuitton- Key customers
  • 77. LVMH Moet Hennessy Louis Vuitton- Segment focus
  • 78. Revlon Inc - Overview
  • 79. Revlon Inc - Business segments
  • 80. Revlon Inc - Key offerings
  • 81. Revlon Inc - Key customers
  • 82. Revlon Inc - Segment focus
  • 83. The Estee Lauder Co Inc - Overview
  • 84. The Estee Lauder Co Inc - Business segments
  • 85. The Estee Lauder Co Inc - Key offerings
  • 86. The Estee Lauder Co Inc - Key customers
  • 87. The Estee Lauder Co Inc - Segment focus
  • 88. The Procter and Gamble Co - Overview
  • 89. The Procter and Gamble Co - Business segments
  • 90. The Procter and Gamble Co - Key offerings
  • 91. The Procter and Gamble Co - Key customers
  • 92. The Procter and Gamble Co - Segment focus
  • 93. The Unilever Group - Overview
  • 94. The Unilever Group - Business segments
  • 95. The Unilever Group - Key offerings
  • 96. The Unilever Group - Key customers
  • 97. The Unilever Group - Segment focus
  • 98. Currency conversion rates for US$
  • 99. Research Methodology
  • 100. Validation techniques employed for market sizing
  • 101. Information sources
  • 102. List of abbreviations