市场调查报告书
商品编码
1065742

男性用美容产品的全球市场:产业趋势,占有率,规模,成长,机会,预测(2022年~2027年)

Male Grooming Products Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027

出版日期: | 出版商: IMARC Services Private Limited | 英文 107 Pages | 商品交期: 2-3个工作天内

价格
  • 全貌
  • 简介
  • 目录
简介

全球男性用美容产品的市场规模,从2021年的745亿美元,预计到2027年达到1,087亿美元,2022年~2027年之间以6.5%的年复合成长率成长。

本报告提供全球男性用美容产品市场相关调查分析,市场概要,市场分析,竞争情形,企业简介等系统性资讯。

目录

第1章 序文

第2章 范围与调查手法

第3章 摘要整理

第4章 简介

第5章 全球男性用美容产品市场

  • 市场概要
  • 市场成果
  • COVID-19影响
  • 市场明细:各产品
  • 市场明细:各流通管道
  • 市场明细:各种价格
  • 市场明细:各地区
  • SWOT分析
    • 概要
    • 优势
    • 弱点
    • 市场机会
    • 威胁
  • 价值链分析
    • 概要
    • 研究开发
    • 原料采购
    • 制造
    • 行销
    • 流通
    • 最终用途
  • 波特的五力分析
    • 概要
    • 买方议价能力
    • 供给企业谈判力
    • 竞争的程度
    • 新加入业者的威胁
    • 替代品的威胁
  • 价格分析
    • 主要的价格指标
    • 价格结构
    • 保证金分析

第6章 市场明细:各产品

  • 男性用洗护用品
  • 电器
  • 须后水
  • 其他

第7章 市场明细:各种价格

  • 大量生产品
  • 高级产品

第8章 市场明细:各流通管道

  • 超级市场及大卖场
  • 药局
  • 网路商店
  • 其他

第9章 市场明细:各地区

  • 欧洲
  • 北美
  • 亚太地区
  • 中东、非洲
  • 南美

第10章 男性用美容产品的制造流程

  • 产品概要
  • 原料的必要条件
  • 制造流程
  • 主要的成功因素与风险要素

第11章 竞争情形

  • 市场结构
  • 主要企业
  • 主要企业的简介
    • Procter & Gamble Company
    • Unilever PLC
    • Edgewell Personal Care Company
    • Beiersdorf AG
    • LVMH Moet Hennessy-Louis Vuitton SE
    • L'Oreal SA
    • Coty, Inc.
    • Natura Cosmeticos SA(NATURA)
    • PUIG, SL
    • Koninklijke Philips NV
    • Panasonic Corporation
目录
Product Code: SR0322A12_Report

The global male grooming products market reached a value of US$ 74.5 Billion in 2021. Looking forward, IMARC Group expects the market to reach US$ 108.7 Billion by 2027, exhibiting at a CAGR of 6.5% during 2022-2027. Keeping in mind the uncertainties of COVID-19, we are continuously tracking and evaluating the direct as well as the indirect influence of the pandemic. These insights are included in the report as a major market contributor.

Grooming products help individuals to maintain their overall hygiene and physical appearance. In recent years, the male grooming patterns have changed with a significant emphasis on personal appearance, clothing, and beauty treatments. Earlier, male grooming products were limited to shaving creams, deodorants, aftershave colognes and shampoos. However, as men are becoming more individualistic in terms of developing their style, several products have been introduced for them. These products range from skincare essentials, such as moisturizers, facial creams, face masks and anti-aging products, to cosmetics including bronzers and concealers. As the attitude toward traditional masculinity has changed, owing to the rising trend of the metrosexual man and the increasing influence of celebrities and influencers, men are now extensively investing in grooming products. Moreover, a rise in the number of men's salon is spurring the demand for male toiletries across the globe. Apart from this, several market players are coming up with innovations in electrical products, such as shavers and razors, by adding new performance features built on the latest technologies. From basic blades to body groomers and electric shavers, their product offerings have expanded, which in turn has provided a positive thrust to the market growth. The leading companies are also investing in marketing campaigns and promoting their products on social media platforms such as Facebook, Instagram and Snapchat.

Key Market Segmentation:

  • IMARC Group provides an analysis of the key trends in each sub-segment of the global male grooming products market, along with forecasts at the global and regional level from 2022-2027. Our report has categorized the market based on product, price range and distribution channel.
  • Breakup by Product: Male Toiletries
  • Electric Products
  • After Shave Lotions
  • Others
  • Male toiletries currently represent the most popular products.

Breakup by Price Range:

  • Mass Products
  • Premium Products
  • Mass products hold the largest market share across the globe since. They are preferred over premium products on account of their easy availability and affordability.

Breakup by Distribution Channel:

  • Supermarkets and Hypermarkets
  • Pharmacy Stores
  • Online Stores
  • Others
  • Amongst these, male grooming products are majorly distributed through supermarkets and hypermarkets as these stores provide a diverse variety of products from multiple brands.
  • Regional Insights: Asia Pacific
  • North America
  • Europe
  • Middle East and Africa
  • Latin America
  • Region-wise, Europe holds the leading position in the market. The high living standards, coupled with the increasing demand for authentic and personalized male grooming products, are stimulating the growth of the market in the region.

Competitive Landscape:

The market is highly concentrated in nature, with the presence of a handful of players operating in the market, which include Procter & Gamble Company, Unilever PLC/NV, Edgewell Personal Care Company, Beiersdorf AG, LVMH Moet Hennessy - Louis Vuitton SE, L'Oreal SA, Coty, Inc., Natura Cosmeticos SA (NATURA), PUIG, SL, Koninklijke Philips NV and Panasonic Corporation. Key Questions Answered in This Report:

  • How has the global male grooming products market performed so far and how will it perform in the coming years?
  • What are the key regional markets in the industry?
  • What has been the impact of COVID-19 on the global male grooming products market?
  • What are the popular product types in the industry?
  • What are the major distribution channels in the industry?
  • What are the various stages in the value chain of the market?
  • What are the key driving factors and challenges in the market?
  • What is the structure of the market and who are the key players?
  • What is the degree of competition in the market?
  • How are male grooming products manufactured?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

  • 4.1 Overview
  • 4.2 Key Industry Trends

5 Global Male Grooming Products Market

  • 5.1 Market Overview
  • 5.2 Market Performance
  • 5.3 Impact of COVID-19
  • 5.4 Market Breakup by Product
  • 5.5 Market Breakup by Distribution Channel
  • 5.6 Market Breakup by Price Range
  • 5.7 Market Breakup by Region
  • 5.8 Market Forecast
  • 5.9 SWOT Analysis
    • 5.9.1 Overview
    • 5.9.2 Strengths
    • 5.9.3 Weaknesses
    • 5.9.4 Opportunities
    • 5.9.5 Threats
  • 5.10 Value Chain Analysis
    • 5.10.1 Overview
    • 5.10.2 Research and Development
    • 5.10.3 Raw Material Procurement
    • 5.10.4 Manufacturing
    • 5.10.5 Marketing
    • 5.10.6 Distribution
    • 5.10.7 End-Use
  • 5.11 Porters Five Forces Analysis
    • 5.11.1 Overview
    • 5.11.2 Bargaining Power of Buyers
    • 5.11.3 Bargaining Power of Suppliers
    • 5.11.4 Degree of Competition
    • 5.11.5 Threat of New Entrants
    • 5.11.6 Threat of Substitutes
  • 5.12 Price Analysis
    • 5.12.1 Key Price Indicators
    • 5.12.2 Price Structure
    • 5.12.3 Margin Analysis

6 Market Breakup by Product

  • 6.1 Male Toiletries
    • 6.1.1 Market Trends
    • 6.1.2 Market Forecast
  • 6.2 Electric Products
    • 6.2.1 Market Trends
    • 6.2.2 Market Forecast
  • 6.3 After Shave Lotions
    • 6.3.1 Market Trends
    • 6.3.2 Market Forecast
  • 6.4 Others
    • 6.4.1 Market Trends
    • 6.4.2 Market Forecast

7 Market Breakup by Price Range

  • 7.1 Mass Products
    • 7.1.1 Market Trends
    • 7.1.2 Market Forecast
  • 7.2 Premium Products
    • 7.2.1 Market Trends
    • 7.2.2 Market Forecast

8 Market Breakup by Distribution Channel

  • 8.1 Supermarkets and Hypermarkets
    • 8.1.1 Market Trends
    • 8.1.2 Market Forecast
  • 8.2 Pharmacy Stores
    • 8.2.1 Market Trends
    • 8.2.2 Market Forecast
  • 8.3 Online Stores
    • 8.3.1 Market Trends
    • 8.3.2 Market Forecast
  • 8.4 Others
    • 8.4.1 Market Trends
    • 8.4.2 Market Forecast

9 Market Breakup by Region

  • 9.1 Europe
    • 9.1.1 Market Trends
    • 9.1.2 Market Forecast
  • 9.2 North America
    • 9.2.1 Market Trends
    • 9.2.2 Market Forecast
  • 9.3 Asia Pacific
    • 9.3.1 Market Trends
    • 9.3.2 Market Forecast
  • 9.4 Middle East and Africa
    • 9.4.1 Market Trends
    • 9.4.2 Market Forecast
  • 9.5 Latin America
    • 9.5.1 Market Trends
    • 9.5.2 Market Forecast

10 Male Grooming Products Manufacturing Process

  • 10.1 Product Overview
  • 10.2 Raw Material Requirements
  • 10.3 Manufacturing Process
  • 10.4 Key Success and Risk Factors

11 Competitive Landscape

  • 11.1 Market Structure
  • 11.2 Key Players
  • 11.3 Profiles of Key Players
    • 11.3.1 Procter & Gamble Company
    • 11.3.2 Unilever PLC
    • 11.3.3 Edgewell Personal Care Company
    • 11.3.4 Beiersdorf AG
    • 11.3.5 LVMH Moet Hennessy - Louis Vuitton SE
    • 11.3.6 L'Oreal SA
    • 11.3.7 Coty, Inc.
    • 11.3.8 Natura Cosmeticos SA (NATURA)
    • 11.3.9 PUIG, SL
    • 11.3.10 Koninklijke Philips NV
    • 11.3.11 Panasonic Corporation

List of Figures

  • Figure 1: Global: Male Grooming Products Market: Major Drivers and Challenges
  • Figure 2: Global: Male Grooming Products Market: Sales Value (in Billion US$), 2016-2021
  • Figure 3: Global: Male Grooming Products Market: Breakup by Product (in %), 2021
  • Figure 4: Global: Male Grooming Products Market: Breakup by Distribution Channel (in %), 2021
  • Figure 5: Global: Male Grooming Products Market: Breakup by Price Range (in %), 2021
  • Figure 6: Global: Male Grooming Products Market: Breakup by Region (in %), 2021
  • Figure 7: Global: Male Grooming Products Market Forecast: Sales Value (in Billion US$), 2022-2027
  • Figure 8: Global: Male Grooming Products Industry: SWOT Analysis
  • Figure 9: Global: Male Grooming Products Industry: Value Chain Analysis
  • Figure 10: Global: Male Grooming Products Industry: Porter's Five Forces Analysis
  • Figure 11: Global: Male Grooming (Male Toiletries) Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 12: Global: Male Grooming (Male Toiletries) Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 13: Global: Male Grooming (Electric Products) Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 14: Global: Male Grooming (Electric Products) Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 15: Global: Male Grooming (After Shave Lotions) Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 16: Global: Male Grooming (After Shave Lotions) Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 17: Global: Male Grooming (Other Products) Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 18: Global: Male Grooming (Other Products) Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 19: Global: Male Grooming (Mass Products) Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 20: Global: Male Grooming (Mass Products) Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 21: Global: Male Grooming (Premium Products) Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 22: Global: Male Grooming (Premium Products) Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 23: Global: Male Grooming Products Market: Sales through Supermarkets and Hypermarkets (in Million US$), 2016 & 2021
  • Figure 24: Global: Male Grooming Products Market Forecast: Sales through Supermarkets and Hypermarkets (in Million US$), 2022-2027
  • Figure 25: Global: Male Grooming Products Market: Sales through Pharmacy Stores (in Million US$), 2016 & 2021
  • Figure 26: Global: Male Grooming Products Market Forecast: Sales through Pharmacy Stores (in Million US$), 2022-2027
  • Figure 27: Global: Male Grooming Products Market: Sales through Online Stores (in Million US$), 2016 & 2021
  • Figure 28: Global: Male Grooming Products Market Forecast: Sales through Online Stores (in Million US$), 2022-2027
  • Figure 29: Global: Male Grooming Products Market: Sales through Other Distribution Channels (in Million US$), 2016 & 2021
  • Figure 30: Global: Male Grooming Products Market Forecast: Sales through Other Distribution Channels (in Million US$), 2022-2027
  • Figure 31: Europe: Male Grooming Products Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 32: Europe: Male Grooming Products Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 33: North America: Male Grooming Products Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 34: North America: Male Grooming Products Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 35: Asia Pacific: Male Grooming Products Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 36: Asia Pacific: Male Grooming Products Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 37: Middle East and Africa: Male Grooming Products Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 38: Middle East and Africa: Male Grooming Products Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 39: Latin America: Male Grooming Products Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 40: Latin America: Male Grooming Products Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 41: Male Grooming Products Manufacturing: Detailed Process Flow

List of Tables

  • Table 1: Global: Male Grooming Products Market: Key Industry Highlights, 2021 and 2027
  • Table 2: Global: Male Grooming Products Market Forecast: Breakup by Product (in Million US$), 2022-2027
  • Table 3: Global: Male Grooming Products Market Forecast: Breakup by Price Range (in Million US$), 2022-2027
  • Table 4: Global: Male Grooming Products Market Forecast: Breakup by Distribution Channel (in Million US$), 2022-2027
  • Table 5: Global: Male Grooming Products Market Forecast: Breakup by Region (in Million US$), 2022-2027
  • Table 6: Male Grooming Products Manufacturing: Raw Material Requirements
  • Table 7: Global: Male Grooming Products Market: Competitive Structure
  • Table 8: Global: Male Grooming Products Market: Key Players