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市场调查报告书

COVID-19对全球摩托车(2W)行业的影响评估,复苏路径,增长机会:2019-2025

COVID-19 Impact Assessment, Recovery Road, and Growth Opportunities for the Global Two-wheeler Industry, 2019-2025

出版商 Frost & Sullivan 商品编码 969462
出版日期 内容资讯 英文 125 Pages
商品交期: 最快1-2个工作天内
价格
COVID-19对全球摩托车(2W)行业的影响评估,复苏路径,增长机会:2019-2025 COVID-19 Impact Assessment, Recovery Road, and Growth Opportunities for the Global Two-wheeler Industry, 2019-2025
出版日期: 2020年10月21日内容资讯: 英文 125 Pages
简介

COVID-19突然中断了摩托车行业。世界各国政府被迫封锁其商业和个人生活近两个月。由于全球供应链被迫关闭,汽车行业受到的打击最大。摩托车(2W)行业也受到了业务的沉重打击,因为客户没有购买新车。

本报告调查和分析了全球摩托车(2W)行业,并提供了有关COVID-19大流行的影响评估,恢复和增长机会的系统信息。

目录

战略要求

增长机会分析

  • 世界2W行业分析范围
  • 区域细分
  • 2W分割
  • 全球2W行业的主要竞争对手
  • 全球2W市场的主要增长指标
  • 推动全球2W行业增长的因素
  • 全球2W行业的增长制约因素
  • 预测的前提

COVID-19对全球经济和复苏计划的影响

  • COVID-19对全球GDP的影响
  • COVID-19对区域GDP的影响
  • COVID-19对区域GDP的影响快照
  • 季度原油预测
  • 经济刺激措施:按国家

COVID-19对全球2W行业的影响

  • 竞争环境
  • 全球2W行业的热点
  • 全球2W行业的OEM概况
  • 2W世界的反弹
  • 收入预测和出货量
  • 收入分成分析
  • 价格趋势和预测分析
  • 三管齐下的COVID-19对2W行业的影响
  • 对2W行业关键要素的影响
  • 大流行导致2W市场修订状态
  • 汽车细分市场的影响比较
  • 出货量预测:按地区
  • 区域行业影响和复苏分析
  • 对主要2W市场影响的快照
  • 对主要2W公司的影响的快照

增长机会分析:南亚

  • 主要增长指标:南亚
  • 区域影响分析:南亚

增长机会分析:亚太地区

  • 主要增长指标:亚太地区
  • 区域影响分析:亚太地区

增长机会分析:东盟

  • 主要增长指标:东盟
  • 区域影响分析:东盟

增长机会分析:欧盟27国

  • 主要增长指标:EU27个国家
  • 区域影响分析:EU27个国家

增长机会分析:北美

  • 主要增长指标:北美
  • 区域影响分析:北美

增长机会分析:南美

  • 主要增长指标:南美
  • 区域影响分析:南美

增长机会分析:非洲

  • 主要增长指标:非洲
  • 区域影响分析:非洲

全球2W产业复苏之路

  • 2W的恢复速度超过其他汽车领域
  • 恢复工作和时间表
  • 恢复步驟
  • 主要大众市场的OEM复苏和增长战略矩阵
  • 主要豪华OEM的恢复和增长战略矩阵
  • 短期:加强财务稳健性
  • 短期:在线销售/促销
  • 短期:二手车业务
  • 中:新的共享业务模型
  • 中期:电气技术投资
  • 中等:对高档摩托车的需求
  • 中期:并购
  • 长期:电动共享出行解决方案
  • 长期:连接远程信息处理
  • 长期:区块链技术

全球2W行业的主要增长机会

  • 增长机会1:互联技术,确保车手安全
  • 增长机会2:EV技术可实现清洁的大众出行
  • 主要增长机会领域的快照
  • 成长和技术矩阵上的主要2W OEM
  • 优质2W增长
  • 优质双重运动/冒险车辆增长
  • 互联技术:V2X
  • 零死亡的互联技术发展
  • 智能头盔的未来:HAVA
  • 互联技术:远程信息处理解决方案等

下一步

目录
Product Code: MF5A-18

Transformational growth of 2W sales will ensure an aggressive rebound at 17.5%, by 2021

COVID-19 has brought the two-wheeler industry to a screeching halt. Governments across the world were forced to institute lockdowns on commercial and personal life for nearly two months. The automotive industry took the biggest hit as the global supply chain had to come to a halt. With customers not purchasing new vehicles, the two-wheeler (2W) industry suffered the biggest blow to business.

Asian countries constitute the largest markets for 2Ws, especially India, China, Vietnam, Indonesia, and Thailand. Before the COVID-19 crisis, new 2Ws were being sold at the rate of nearly 20 million a year, or 10 million every 6 months. However, in the first six months of 2020, this number was estimated to reduce to 40% or approximately 4 million 2Ws, if the supply chain were to open at all. European and North American markets did not suffer much, as not all retailers had closed, and traditional sales volume had never been as large as that of Asia. However, with global economies beginning to open up, the 2W industry is set to see the release of pent-up demand and a surge in sales.

Sales have rebounded by more than 100% in some markets because of the pent-up demand and personal mobility becoming a necessity in the time of the pandemic. This is expected to continue in the short-to-medium term, even after a global vaccine is made available, as two-wheelers offer a more affordable, convenient, and rapid transportation means than passenger cars. Other business moves that would help boost industry growth until 2026 are bolstering a company's financial health, online sales and promotions, new shared mobility partnerships, mergers and acquisitions, connectivity, and telematics investments, among others.

After global 2W companies survive the outbreak and rebuild their companies financially, the next step would be to train their focus on future growth strategies, such as developing more premium 2Ws, connected and telematics solutions, rider assistance technologies for enhanced rider safety, electric solutions, and shared mobility partnerships. These avenues will be critical to penetrating new markets, and most importantly, to enticing new customers in the millennial and Gen Z age groups toward riding, as Baby Boomers and Gen X are more likely to prefer passenger vehicles for personal transportation.

Table of Contents

Strategic Imperatives

  • Why Is It Increasingly Difficult to Grow?
  • The Strategic Imperative 8™
  • The Impact of the Top Three Strategic Imperatives on the Global 2W Industry
  • Growth Opportunities Fuel the Growth Pipeline Engine™

Growth Opportunity Analysis, 2019-2025

  • Global 2W Industry Scope of Analysis
  • Regional Segmentation
  • 2W Segmentation
  • Key Competitors in the Global 2W Industry
  • Key Growth Metrics for the Global 2W Market
  • Growth Drivers for the Global 2W Industry
  • Growth Restraints for Global 2W Industry
  • Forecast Assumptions

Impact of COVID-19 on the Global Economy and the Recovery Plan

  • Impact of COVID-19 on World GDP
  • Impact of COVID-19 on Regional GDP
  • Impact of COVID-19 on Regional GDP (continued)
  • Snapshot of the Impact of COVID-19 on Regional GDP
  • Quarter-over-Quarter Crude Oil Forecast
  • Economic Stimulus Measure by Country

Impact of COVID-19 on the Global 2W Industry

  • Competitive Environment
  • Global 2W Industry Hot Spots
  • Global 2W Industry OEM Profiles
  • Global 2W Industry Rebound
  • Revenue Forecast and Unit Shipment
  • Revenue Share Analysis
  • Pricing Trends and Forecast Analysis
  • Three-pronged Impact of COVID-19 on the 2W Industry
  • Impact on Critical Elements of the 2W Industry
  • Revised State of the 2W Market due to the Pandemic
  • Impact Comparison of Automotive Segments
  • Unit Shipment Forecast by Region
  • Regional Industry Impact and Recovery Analysis
  • Snapshot of the Impact on Key 2W Markets
  • Snapshot of the Impact on Key 2W Participants

Growth Opportunity Analysis-South Asia

  • Key Growth Metrics-South Asia
  • Regional Impact Analysis-South Asia

Growth Opportunity Analysis-APAC

  • Key Growth Metrics-APAC
  • Regional Impact Analysis-APAC

Growth Opportunity Analysis-ASEAN

  • Key Growth Metrics-ASEAN
  • Regional Impact Analysis-ASEAN

Growth Opportunity Analysis-EU-27

  • Key Growth Metrics-EU-27
  • Regional Impact Analysis-EU-27

Growth Opportunity Analysis-North America

  • Key Growth Metrics-North America
  • Regional Impact Analysis-North America

Growth Opportunity Analysis-South America

  • Key Growth Metrics-South America
  • Regional Impact Analysis-South America

Growth Opportunity Analysis-Africa

  • Key Growth Metrics-Africa
  • Regional Impact Analysis-Africa

The Road to Recovery for the Global 2W Industry

  • 2W Recovery to Outpace Other Automotive Segments
  • Recovery Operations and Timelines in 2020
  • Steps to Recovery
  • Key Mass-market OEM Recovery and Growth Strategy Matrix
  • Key Luxury OEM Recovery and Growth Strategy Matrix
  • Short Term-Bolstering Financial Health
  • Short Term-Online Sales and Promotions
  • Short Term-Pre-owned Vehicle Business
  • Medium Term-New Shared Business Models
  • Medium Term-Electric Technology Investment
  • Medium Term-Demand for Premium Motorcycles
  • Medium Term-Mergers & Acquisitions
  • Long Term-Electric Shared Mobility Solutions
  • Long Term-Connectivity & Telematics
  • Long Term-Blockchain Technology

Key Growth Opportunities for the Global 2W Industry

  • Growth Opportunity 1: Connected Technology for Rider Safety
  • Growth Opportunity 1: Connected Technology for Rider Safety (continued)
  • Growth Opportunity 2: EV Technology to Enable Clean Mass Mobility
  • Growth Opportunity 2: EV Technology to Enable Clean Mass Mobility (continued)
  • Snapshot of Key Growth Opportunity Domains
  • Key 2W OEMs on the Growth and Technology Matrix
  • Growth of Premium 2Ws
  • Growth of Premium Dual-sport/Adventure Vehicles
  • Connected Technologies-V2X
  • Evolution of Connected Technologies for Zero Fatalities
  • The Future of Smart Helmets-H.A.V.A
  • Connected Technologies-Telematics Solutions
  • Riding Assistance-Trends and Outlook
  • Riding Assistance-Key Technologies to Watch
  • Shared Mobility
  • Shared Mobility-Rental
  • Shared Mobility-Leasing and Subscription
  • Shared Mobility-Last-mile Logistics
  • Electric Mobility-Key OEM Strategies
  • Electric Mobility-OEM and Market Ties
  • Electric Mobility-Key Growth Markets
  • Electric Mobility-Trends in the 2W Industry
  • Electric Mobility-Start-ups Shaping the Industry
  • Dealer Strategies for a Digital Customer Experience
  • Dealer Strategies for a Digital Customer Experience (Continued)
  • Digital Retail-Evolution Toward a 100% Online Journey
  • Digital Retail-Market Potential
  • New Market Penetration and Growth-EU-27
  • New Market Penetration and Growth-Africa
  • New Market Penetration and Growth-South America
  • New Market Penetration and Growth-Cessation of Demand from Older Generations
  • New Market Penetration and Growth-Millennial and Gen Z
  • New Aftermarket Business Models
  • Aggressive Innovation Because of New Competition

Next Steps

  • Your Next Steps
  • Why Frost, Why Now?
  • List of Exhibits
  • List of Exhibits (continued)
  • List of Exhibits (continued)
  • List of Exhibits (continued)
  • Legal Disclaimer