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市场调查报告书
巴基斯坦的汽车市场:策略分析、成长预测 (~2025年)Strategic Analysis of the Pakistan Automotive Market, Forecast to 2025 |
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出版商 | Frost & Sullivan | 商品编码 | 769485 | ||||
出版日期 | 内容资讯 | 英文 69 Pages 商品交期: 最快1-2个工作天内 |
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巴基斯坦的汽车市场:策略分析、成长预测 (~2025年) Strategic Analysis of the Pakistan Automotive Market, Forecast to 2025 | ||
出版日期: 2018年12月31日 | 内容资讯: 英文 69 Pages |
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巴基斯坦的汽车市场在新的汽车相关政策与政治稳定性的背景之下,预计创造新的市场机会。该市场在预测期间内,预计记录7.2%的成长率。
本报告提供巴基斯坦的汽车市场调查,国家背景,汽车产业概要、趋势,排放、其他相关法规,汽车制造主要的竞争力,目前汽车集合能力,主要OEM的简介,PV车的总销售台数、成长率,最受欢迎品牌、模式,目前行动环境,行动供应商的简介,成长策略、成长机会分析等资料汇整。
With An Expected Growth Rate of 7.2%, The Industry is Ripe for New Opportunities, Backed by a New Automotive Policy and Political Stability
The economies in developed countries have either stabilized or declined over the past few years. As a result, automotive companies are struggling to grow their sales in these markets. End-customers are either continuing to use their existing vehicles or are looking at alternative modes of transport. To sustain growth, automotive OEMs are continuously looking at new markets for expansion. Pakistan is one such market which holds significant growth potential.
With an extremely low penetration rate of approximately 13 cars per 1000 inhabitants and a rapidly growing urbanization rate of 40.5%, Pakistan has huge potential to grow its automotive market. So far, only three manufacturers- Suzuki, Honda and Toyota-assemble vehicles in the country, and these Japanese OEMs obviously dominate the domestic automotive market. The Pakistan government is keen to incentivize new and existing OEMs to introduce new models to enable end-customers to expand their choices. The presence of only three OEMs gives an opportunity for new OEMs to enter the market and satisfy the unmet need for end-customers.
A change in the government's automotive policy is expected to spur local OEM investment in the country in terms of assemblers and thereby contribute to an increase in sales. This is expected to further propel growth in downstream industry activities, especially automotive servicing and parts.
End-customers struggle with poor vehicle quality, inferior technology, and outdated model designs offered by the three existing manufacturers. Further, the high cost of financing is detrimental to the purchase of new vehicles as end-customers are hindered from buying new cars, which forces OEMs to continue producing old models because of lack of growth.
The aim of this study is to provide an overall perspective on the passenger vehicle market in Pakistan. It discusses the capabilities of vehicle manufacturers, how the market is currently positioned in terms of vehicles sales, who are the leading OEMs and, most importantly, how is the market expected to change in the future.