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市场调查报告书

土耳其的眼镜产品市场

Eyewear in Turkey

出版商 Euromonitor International 商品编码 257013
出版日期 内容资讯 英文 38 Pages
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价格
土耳其的眼镜产品市场 Eyewear in Turkey
出版日期: 2020年08月04日内容资讯: 英文 38 Pages
简介

本报告提供土耳其的眼镜产品 (眼镜·隐形眼镜) 市场相关分析,提供您整体结构·趋势,再加上主要企业简介 (企业概要·产业策略·竞争力·产业实际成果等),各产品市场趋势·竞争力·未来展望等调查评估。

产业概要:眼镜产品

  • 摘要整理
  • 主要趋势与发展
  • 市场资料
  • 定义
  • 资讯来源

企业简介

  • Atasun Optik Perakende Ticaret AS
  • De Rigo ve Sesa Grup Gozluk San Ve Tic AS
  • Dogan Optik San Ve Tic Ltd Sti
  • Merve Optik San Tic Ltd Sti

※以下分类,为分册贩售。价格与内容请洽询联络处。

调查类别

  • 隐形眼镜市场:类别分析
  • 眼镜市场:类别分析

本网页内容可能与最新版本有所差异。详细情况请与我们联系。

目录
Product Code: EYETR

Volume sales of eyewear are set to continue to grow at a moderate rate in 2020, with little direct impact from the Coronavirus (COVID-19) epidemic, supported by strong population growth, an ongoing increase in the numbers suffering from presbyopia and myopia and a growing number of certified eye care practitioners. Consumers in Turkey are increasingly using digital devices such as mobile phones, tablets and laptops for extended periods of time, not just at work but also during their leisure time...

Euromonitor International's‘Eyewear in Turkey report’ offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2015-2019), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Contact Lenses and Solutions, Spectacles, Sunglasses.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Eyewear market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

TABLE OF CONTENTS

EXECUTIVE SUMMARY

COVID-19 impact on eyewear

COVID-19 country impact

Company response

Retailing shift

What next for eyewear?

MARKET DATA

  • Table 1 Sales of Eyewear by Category: Volume 2015-2020
  • Table 2 Sales of Eyewear by Category: Value 2015-2020
  • Table 3 Sales of Eyewear by Category: % Volume Growth 2015-2020
  • Table 4 Sales of Eyewear by Category: % Value Growth 2015-2020
  • Table 5 NBO Company Shares of Eyewear: % Value 2015-2019
  • Table 6 LBN Brand Shares of Eyewear: % Value 2016-2019
  • Table 7 Distribution of Eyewear by Format: % Value 2015-2020
  • Table 8 Forecast Sales of Eyewear by Category: Volume 2020-2025
  • Table 9 Forecast Sales of Eyewear by Category: Value 2020-2025
  • Table 10. Forecast Sales of Eyewear by Category: % Volume Growth 2020-2025
  • Table 11. Forecast Sales of Eyewear by Category: % Value Growth 2020-2025

DISCLAIMER

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DEFINITIONS

SOURCES

    • Summary 1 Research Sources

KEY DATA FINDINGS

2020 IMPACT

Prices slump in 2020 as consumers face restrained personal spending due to the COVID-19 epidemic

Silicon hydrogel contact lenses march on

Johnson & Johnson Sihhi Malzeme increases its lead in contact lenses

RECOVERY AND OPPORTUNITIES

Low value growth expected for the forecast period as prices stabilise

Optical shops will need to develop strong strategies in an era of e-commerce

Manufacturers' reliance on optical shops is a risk in a digital age

CATEGORY DATA

  • Table 12 Sales of Contact Lenses by Category: Volume 2015-2020
  • Table 13 Sales of Contact Lenses by Category: Value 2015-2020
  • Table 14 Sales of Contact Lenses by Category: % Volume Growth 2015-2020
  • Table 15 Sales of Contact Lenses by Category: % Value Growth 2015-2020
  • Table 16 Sales of Contact Lens Solutions: Value 2015-2020
  • Table 17 Sales of Contact Lens Solutions: % Value Growth 2015-2020
  • Table 18 Sales of Contact Lenses by Type: % Value 2015-2020
  • Table 19 Sales of Daily Disposable Lenses (DD) by Material: % Value 2015-2020
  • Table 20 Sales of Daily Disposable Lenses (DD) by Condition: % Value 2015-2020
  • Table 21. Sales of Frequent Replacement Lenses (FRP) by Material: % Value 2015-2020
  • Table 22. Sales of Frequent Replacement Lenses (FRP) by Condition: % Value 2015-2020
  • Table 23. NBO Company Shares of Contact Lenses: % Value 2015-2019
  • Table 24. LBN Brand Shares of Contact Lenses: % Value 2016-2019
  • Table 25. Distribution of Contact Lenses by Format: % Value 2015-2020
  • Table 26. Distribution of Contact Lens Solutions by Format: % Value 2015-2020
  • Table 27. Forecast Sales of Contact Lenses by Category: Volume 2020-2025
  • Table 28. Forecast Sales of Contact Lenses by Category: Value 2020-2025
  • Table 29. Forecast Sales of Contact Lenses by Category: % Volume Growth 2020-2025
  • Table 30. Forecast Sales of Contact Lenses by Category: % Value Growth 2020-2025
  • Table 31. Forecast Sales of Contact Lens Solutions: Value 2020-2025
  • Table 32. Forecast Sales of Contact Lens Solutions: % Value Growth 2020-2025

KEY DATA FINDINGS

2020 IMPACT

Ongoing volume growth in 2020 as prices tumble

Increasing demand for more sophisticated lenses stalls in 2020

Large players focus on adding value in spectacle lenses

RECOVERY AND OPPORTUNITIES

Steady volume and constant 2020 value growth expected as unit prices slowly recover

Digital services as well as sales the way forward

Chained optical shops better placed for the new normal

CATEGORY DATA

  • Table 33 Sales of Spectacles by Category: Volume 2015-2020
  • Table 34 Sales of Spectacles by Category: Value 2015-2020
  • Table 35 Sales of Spectacles by Category: % Volume Growth 2015-2020
  • Table 36 Sales of Spectacles by Category: % Value Growth 2015-2020
  • Table 37 Sales of Spectacle Lenses by Type: % Value 2015-2020
  • Table 38 NBO Company Shares of Spectacles: % Value 2015-2019
  • Table 39 LBN Brand Shares of Spectacles: % Value 2016-2019
  • Table 40 Distribution of Spectacles by Format: % Value 2015-2020
  • Table 41 Forecast Sales of Spectacles by Category: Volume 2020-2025
  • Table 42. Forecast Sales of Spectacles by Category: Value 2020-2025
  • Table 43. Forecast Sales of Spectacles by Category: % Volume Growth 2020-2025
  • Table 44. Forecast Sales of Spectacles by Category: % Value Growth 2020-2025

KEY DATA FINDINGS

2020 IMPACT

E-commerce set to develop

Fashion trends drive sales of sunglasses

Optical shops maintains its lead

RECOVERY AND OPPORTUNITIES

Ongoing growth for sunglasses despite price increases

Optical stores to remain the dominant channel

Fast fashion may need to rebuild its image

CATEGORY DATA

  • Table 45 Sales of Sunglasses: Volume 2015-2020
  • Table 46 Sales of Sunglasses: Value 2015-2020
  • Table 47 Sales of Sunglasses: % Volume Growth 2015-2020
  • Table 48 Sales of Sunglasses: % Value Growth 2015-2020
  • Table 49 NBO Company Shares of Sunglasses: % Value 2015-2019
  • Table 50 LBN Brand Shares of Sunglasses: % Value 2016-2019
  • Table 51 Distribution of Sunglasses by Format: % Value 2015-2020
  • Table 52 Forecast Sales of Sunglasses: Volume 2020-2025
  • Table 53 Forecast Sales of Sunglasses: Value 2020-2025
  • Table 54. Forecast Sales of Sunglasses: % Volume Growth 2020-2025
  • Table 55. Forecast Sales of Sunglasses: % Value Growth 2020-2025