市场调查报告书

东欧的OTT 电视影音设备预测

Eastern Europe OTT TV and Video Forecasts

出版商 Digital TV Research 商品编码 361657
出版日期 内容资讯 英文 192 Pages
商品交期: 最快1-2个工作天内
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东欧的OTT 电视影音设备预测 Eastern Europe OTT TV and Video Forecasts
出版日期: 2019年05月01日内容资讯: 英文 192 Pages
简介

本报告提供东欧18个国家中的OTT电视影音设备市场相关调查,在整体家庭数中拥有家庭、固定宽频家庭的比例,在人口上智慧型手机、平板电脑占的加入率,在TV拥有家庭数上OTT TV & 视讯家庭占的比例,SVOD整体加入数,出租、DTO交易总数,OTT TV & 视讯总收益等,详细资讯。

占的TV

目录

  • 摘要整理
  • 地区预测的摘要
  • 比较预测图
  • 各国的预测
  • 各国简介

调查对象国家

  • 白俄罗斯
  • 波士尼亚
  • 保加利亚
  • 克罗埃西亚
  • 赛普勒斯
  • 捷克
  • 爱沙尼亚
  • 希腊
  • 匈牙利
  • 拉脱维亚
  • 立陶宛
  • 波兰
  • 罗马尼亚
  • 俄罗斯
  • 塞尔维亚
  • 斯洛伐克
  • 斯洛维尼亚
  • 乌克兰

预测项目

  • 人口
  • 整体家庭数
  • TV拥有家庭数
  • 固定宽频家庭数
  • 智慧型手机加入数
  • 平板电脑加入数
  • TV拥有家庭数/整体家庭数
  • 固定宽频家庭数/整体家庭数
  • 智慧型手机加入数/人口
  • 平板电脑加入数/人口
  • OTT TV & 视讯固定宽频家庭数
  • OTT TV & 视讯家庭数/固定宽频家庭数
  • OTT TV & 视讯家庭数/TV拥有家庭数
  • OTT TV & 视讯智慧型手机加入数
  • OTT TV & 视讯家庭数/智慧型手机加入数
  • OTT TV & 视讯总数
  • SVOD整体加入数
  • TV出租交易数
  • 电影出租交易数
  • 出租交易总数
  • TV DTO交易数
  • 电影DTO交易数
  • DTO交易总数
  • 线上整体广告费
  • OTT网站的线上广告费
  • 线上TV出租收益
  • 线上电影出租收益
  • 线上零售收益
  • DTO TV收益
  • DTO电影收益
  • DTO视讯收益
  • SVOD收益
  • OTT TV & 视讯总收益

本网页内容可能与最新版本有所差异。详细情况请与我们联系。

目录

Eastern Europe will have 26.19 million SVOD subscriptions by 2024; up from 10.02 million recorded by end-2018. Russia will supply 8.77 million to the 2024 total, with Poland bringing in another 6.32 million. Together, they will account 58% of the region's total.

The Eastern Europe OTT TV and Video Forecasts report estimates that Russia became the SVOD subscription [an SVOD subscriber can have more than one subscription] market leader in 2018, by overtaking Poland. However, it will take until 2023 for Russia to generate greater SVOD revenues than Poland as its subscribers pay lower fees.

Digital TV Research forecasts that Netflix will have 8 million subscribers across 22 Eastern European countries by 2024, double its 2018 result and representing 30% of the regional total.

Simon Murray, Principal Analyst at Digital TV Research, said: "The imminent launches of both Disney+ and Apple TV+ will further boost the sector. We forecast nearly 3 million subscribers for Disney+ by 2024. Apple TV+ will be more modest."

Published in May 2019, this 192-page PDF, PowerPoint and excel report covers 22 countries. Covering TV episodes and movies, the report comes in three parts:

  • Outlook: Forecasts for 22 countries in a 51-page PDF document full of charts, graphs and bullet points;
  • Excel workbook covering each year from 2010 to 2024 for 22 countries by household penetration, by SVOD subscribers and by OTT revenues for movies and TV episodes. As well as summary tables by country and by platform;
  • Insight: Detailed country-by-country analysis in a 70-page PDF document.

Table of Contents

Forecasts for the following 123 platforms across 22 countries:

CountrySVOD opsSVOD Platforms
Albania 4 Netflix; Amazon Prime Video; Disney+; Apple TV+
Belarus 6 Netflix; Amazon Prime Video; Disney+; Apple TV+; Megogo; Amediateka
Bosnia 6 Netflix; Amazon Prime Video; Disney+; Apple TV+; Pickbox; HBO Go
Bulgaria 6 Netflix; Amazon Prime Video; Disney+; Apple TV+; Voyo; HBO Go
Croatia 6 Netflix; Amazon Prime Video; Disney+; Apple TV+; Pickbox; HBO Go
Cyprus 4 Netflix; Amazon Prime Video; Disney+; Apple TV+
Czech Rep 6 Netflix; Amazon Prime Video; Disney+; Apple TV+; Voyo; HBO Go
Estonia 4 Netflix; Amazon Prime Video; Disney+; Apple TV+;
Greece 5 Netflix; Amazon Prime Video; Disney+; Apple TV+; ANT1 Next
Hungary 5 Netflix; Amazon Prime Video; Disney+; Apple TV+; HBO Go
Latvia 4 Netflix; Amazon Prime Video; Disney+; Apple TV+
Lithuania 4 Netflix; Amazon Prime Video; Disney+; Apple TV+
Macedonia 6 Netflix; Amazon Prime Video; Disney+; Apple TV+; Pickbox; HBO Go
Moldova 4 Netflix; Amazon Prime Video; Disney+; Apple TV+
Montenegro 6 Netflix; Amazon Prime Video; Disney+; Apple TV+; Pickbox; HBO Go
Poland 8 Netflix; Amazon Prime Video; Disney+; Apple TV+; Ipla; Player+; Play Now; HBO Go
Romania 6 Netflix; Amazon Prime Video; Disney+; Apple TV+; Voyo; HBO Go
Russia 8 Ivi; Megogo; Okko; Amediateka; Netflix; Amazon Prime; Disney+; Apple TV+
Serbia 6 Netflix; Amazon Prime Video; Disney+; Apple TV+; Pickbox; HBO Go
Slovakia 6 Netflix; Amazon Prime Video; Disney+; Apple TV+; Voyo; HBO Go
Slovenia 7 Netflix; Amazon Prime Video; Disney+; Apple TV+; Pickbox; Voyo; HBO Go
Ukraine 6 Netflix; Amazon Prime Video; Disney+; Apple TV+; Megogo; Divan.TV
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