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市场调查报告书

中国的玩具、游戏市场

Toys and Games Markets in China

出版商 Asia Market Information & Development Co. 商品编码 286201
出版日期 内容资讯 英文 207 Pages
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价格
中国的玩具、游戏市场 Toys and Games Markets in China
出版日期: 2021年02月08日内容资讯: 英文 207 Pages
简介

中国的玩具、游戏需求这10年急速成长。今后5年,生产及需要预计继续一同成长。

本报告提供中国的玩具、游戏市场相关调查、中国的经济趋势、投资环境、产业开发、需求与供给、产业的生产能力、产业结构、行销流通管道及主要市场参与企业等分析、过去的市场资料长期性的预测汇整、主要制造商的简介,为您概述为以下内容。

第1章 简介

第2章 商务环境

  • 经济展望
    • 主要经济指标
    • 工业生产
    • 人口、人力资源
    • 对外投资
    • 对外贸易
  • 金融、税法
    • 银行制度与法规
    • 外汇
    • 税金、关税率及关税

第3章 玩具、游戏产业的评估

  • 玩具、游戏产业结构
  • 玩具、游戏产业的销售额与预测
  • 主要制造商设备
  • 主要玩具、游戏的消费
  • 对玩具、游戏消费者的安全法规
  • 主要厂商的市场占有率
  • 主要的对外投资
  • 技术开发

第4章 玩具、游戏的销售额与预测

  • 概要
  • 玩具、游戏整体销售额与预测
  • 游戏、拼图的销售额与预测
  • 婴儿、幼儿用玩具的销售额与预测
  • 玩偶、可动模型的销售额与预测
  • 活动、建筑的销售额与预测
  • 布制玩具、绒毛玩具的销售额与预测
  • 电玩游戏的销售额与预测
  • 其他玩具、游戏的销售额与预测

第5章 玩具、游戏市场展望

  • 玩具、游戏市场展望概要
  • 玩具、游戏的主要销售管道
  • 中国的零售市场趋势
  • 人口趋势:各年龄族群
  • 消费者收入趋势
  • 消费者支出趋势
  • 玩具、游戏需求:各地区
    • 东北部
    • 西北部
    • 中央部
    • 东南部
    • 南部

第6章 市场进入途径

  • 中国市场进入概要
    • 中国的流通系统
    • 玩具、游戏的通路
    • 交通、货物运输基础设施
    • 通讯
  • 中国市场进入
  • 授权
  • 专利经营
  • 电子商务
  • 公司、本地企业
  • 代表部、中国的子公司
  • 完全外资企业

第7章 玩具、游戏制造商名录

  • 玩具、游戏制造商简介、名录

图表清单

目录
Product Code: 930

China's demand for Toys and Games has grown at a fast pace in the past decade. In the next decade, both production and demand will continue to grow. The Chinese economy maintains a high speed growth which has been stimulated by the consecutive increases of industrial output, import & export, consumer consumption and capital investment for over two decades. This new study examines China's economic trends, investment environment, industry development, supply and demand, industry capacity, industry structure, marketing channels and major industry participants. Historical data (2010, 2015 and 2020) and long-term forecasts through 2025 and 2030 are presented. Major producers in China are profiled.

The primary and secondary research is done in China in order to access up-to-date government regulations, market information and industry data. Data were collected from the Chinese government publications, Chinese language newspapers and magazines, industry associations, local governments' industry bureaus, industry publications, and our in-house databases. Interviews are conducted with Chinese industry experts, university professors, and producers in China. Economic models and quantitative methods are applied in this report to project market demand and industry trends. Metric system is used and values are presented in either Yuan (RMB, current price) and/or US dollars.

Our market research reports provide hard-to-find market data and analyses. Today, China has the largest market in the world. Tremendous fast-growing markets for imports and business opportunities for companies around the world. If you want to expand your business or sell your products in China, our research reports provide the insights and projections into Chinese markets necessary for you to do so.

TABLE OF CONTENTS

I. INTRODUCTION

  • Report Scope and Methodology
  • Executive Summary

II. BUSINESS ENVIRONMENT

  • Economic Outlook
  • Key Economic Indicators
  • Industrial Output
  • Population and Labor
  • Foreign Investment
  • Foreign Trade
  • Financial and Tax Regulations
  • Banking System and Regulations
  • Foreign Exchange
  • Taxes, Tariff and Custom Duties

III. TOYS AND GAMES INDUSTRY ASSESSMENTS

  • Toys and Games Industry Structure
  • Toys and Games Industry Sales Volumes and Forecasts
  • Major Producer Facility
  • Major Toys and Games Consumption
  • Toys and Games Safety Regulation on Consumers
  • Major Foreign Investments
  • Potential Entrants
  • Technology Development

IV. TOYS AND GAMES SALES VOLUMES AND FORECASTS

  • Overview
  • Total Toys and Games Sales Volumes and Forecasts
  • Games and Puzzles Sales Volumes and Forecasts
  • Infant and Preschool Toys Sales Volumes and Forecasts
  • Dolls and Action Figures Sales Volumes and Forecasts
  • Activity and Construction Sales Volumes and Forecasts
  • Soft and Plush Toys Sales Volumes and Forecasts
  • Video Games Sales Volumes and Forecasts
  • Other Toys and Games Sales Volumes and Forecasts

V. TOYS AND GAMES MARKETS OUTLOOK

  • Toys and Games Markets Outlook
  • Toys and Games Major Sale Channel
  • Chinese Retail Market Trends
  • Population Trends by Age Group
  • Consumer Income Trends
  • Consumer Spending Trends
  • Toys and Games Demand by Region
  • Northeast
  • Northwest
  • Center
  • Southeast
  • South

VI. MARKET ENTRY CHANNELS

  • China Market Entry Overview
  • China's Distribution System
  • Toys and Games Distribution Channels
  • Transportation and Freight Infrastructure
  • Communications
  • China's Market Entry
  • Licensing
  • Franchising
  • E-commerce
  • Trading Companies and Local Agents
  • Representative Offices and Chinese Subsidiaries
  • Wholly Foreign Owned Enterprises

VII. TOYS AND GAMES PRODUCER DIRECTORY

  • Toys and Games Producer Profiles and Directory

LIST OF TABLES

I. INTRODUCTION

  • Economic Outlook Summary

II. BUSINESS ENVIRONMENT

  • Key Economic Indicators
  • Industrial Output
  • Population and Labor Force Trends
  • Foreign Investment and Loans
  • Foreign Trade

III. TOYS AND GAMES INDUSTRY ASSESSMENTS

  • China's Toys and Games Sales Volumes and Forecasts
  • China's Toys and Games Output, Capacity and Demand
  • China's Toys and Games Key Producers

IV. TOYS AND GAMES OUTPUT AND DEMAND

  • Total Toys and Games Output and Demand
  • Games and Puzzles Output and Demand
  • Infant and Preschool Toys Output and Demand
  • Dolls and Action Figures Output and Demand
  • Activity and Construction Output and Demand
  • Soft and Plush Toys Output and Demand
  • Vedio Games Output and Demand
  • Other Toys and Games Output and Demand

V. TOYS AND GAMES MARKETS OUTLOOK

  • Population Trends by Age Group
  • Average Wage of Staff and Workers by Sector
  • Consumer Spending Trends
  • Toys and Games Demand by Region
  • The Structure of Per Capita Expenditure in the Northeast of China
  • The Structure of Per Capita Expenditure in the Northwest of China
  • The Structure of Per Capita Expenditure in the Center of China
  • The Structure of Per Capita Expenditure in the Southeast of China
  • The Structure of Per Capita Expenditure in the South of China

LIST OF CHARTS

I. INTRODUCTION

  • China's Toys and Games Capacity and Output

II. BUSINESS ENVIRONMENT

  • China's GDP and Growth Rate
  • Industrial Output by Ownership
  • China's Import and Export

III. CHINA TOYS AND GAMES INDUSTRY ASSESSMENTS

  • Toys and Games Output
  • Toys and Games Capacity
  • Toys and Games Demand
  • Toys and Games Output, Capacity and Demand
  • Toys and Games Output and Export Rate
  • China's Key Toys and Games producer Location by Province
  • Toys and Games Sales Value by Products

IV. CHINA TOYS AND GAMES OUTPUT AND DEMAND

  • Games and Puzzles Output and Demand
  • Infant and Preschool Toys Output and Demand
  • Dolls and Action Figures Output and Demand
  • Activity and Construction Output and Demand
  • Soft and Plush Toys Output and Demand
  • Vedio Games Output and Demand
  • Other Toys and Games Output and Demand

V. CHINA TOYS AND GAMES MARKETS OUTLOOK

  • Consumer Spending Trends
  • Toys and Games Demand by Region

VI. MARKETING STRATEGIES

  • China's Distribution Channel