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市场调查报告书

中国运动用品市场

Sporting Goods Markets in China

出版商 Asia Market Information & Development Co. 商品编码 277813
出版日期 内容资讯 英文 172 Pages
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价格
中国运动用品市场 Sporting Goods Markets in China
出版日期: 2021年02月08日内容资讯: 英文 172 Pages
简介

中国运动用品市场在这10年间达到了急速成长。一般认为今后5年,生产和需求的增加趋势都将持续。

本报告提供中国运动用品市场相关调查分析,提供经济趋势,投资环境,产业的发展,需求与供给,生产能力,产业结构,通路等验证,加上实际成果和长期预测,及主要制造商简介,为您概述为以下内容。

第1章 简介

第2章 商务环境

  • 经济预测
    • 主要的经济指标
    • 工业产量
    • 人口·人力资源
    • 外国投资
    • 对外贸易
  • 财政·税制
    • 银行系统和法规
    • 外汇
    • 税制和关税

第3章 运动用品产业的评估

  • 运动用品产业结构
  • 市场规模
  • 推动市场成长要素
  • 主要制造商所在位置
  • 主要厂商的市场占有率
  • 人事费用
  • 潜在的参与企业
  • 技术开发

第4章 运动用品的生产和需求

  • 概要
  • 运动用品的生产和需求
  • 鞋子
  • 服装
  • 健身设备
  • 高尔夫球
  • 团队运动
  • 自行车
  • 露营
  • 钓鱼
  • 其他运动用品
  • 价格趋势

第5章 运动用品的消费:各市场

  • 运动用品的市场预测概要
  • 中国零售市场趋势
  • 人口趋势:各年龄层
  • 消费者所得趋势
  • 消费者支出趋势
  • 运动用品的需求:各地区

第6章 行销策略

  • 中国流通系统
    • 中国流通系统
    • 运动用品的通路
    • 运输与货运基础设施
    • 通讯
  • 市场进入途径
    • 中国出口
    • 技术许可证
    • 合资企业
    • 100%外资企业
    • 其他的市场进入途径
  • 打入市场策略

第7章 运动用品制造商名录

  • 运动用品制造商简介
  • 经销商

图表

目录
Product Code: 268

China's demand for Sporting Goods has grown at a fast pace in the past decade. In the next decade, both production and demand will continue to grow. The Chinese economy maintains a high speed growth which has been stimulated by the consecutive increases of industrial output, import & export, consumer consumption and capital investment for over two decades. This new study examines China's economic trends, investment environment, industry development, supply and demand, industry capacity, industry structure, marketing channels and major industry participants. Historical data (2010, 2015 and 2020) and long-term forecasts through 2025 and 2030 are presented. Major producers in China are profiled.

The primary and secondary research is done in China in order to access up-to-date government regulations, market information and industry data. Data were collected from the Chinese government publications, Chinese language newspapers and magazines, industry associations, local governments' industry bureaus, industry publications, and our in-house databases. Interviews are conducted with Chinese industry experts, university professors, and producers in China. Economic models and quantitative methods are applied in this report to project market demand and industry trends. Metric system is used and values are presented in either Yuan (RMB, current price) and/or US dollars.

Our market research reports provide hard-to-find market data and analyses. Today, China has the largest market in the world. Tremendous fast-growing markets for imports and business opportunities for companies around the world. If you want to expand your business or sell your products in China, our research reports provide the insights and projections into Chinese markets necessary for you to do so.

TABLE OF CONTENTS

I. INTRODUCTION

  • Report Scope and Methodology
  • Executive Summary

II. BUSINESS ENVIRONMENT

  • Economic Outlook
  • Key Economic Indicators
  • Industrial Output
  • Population and Labor
  • Foreign Investment
  • Foreign Trade
  • Financial and Tax Regulations
  • Banking System and Regulations
  • Foreign Exchange
  • Taxes, Tariff and Custom Duties

III. SPORTING GOODS INDUSTRY ASSESSMENTS

  • Sporting Goods Industry Structure
  • Market Size
  • Market Growth Drivers
  • Major Producer Facility Locations
  • Market Share of Key Producers
  • Labor Costs
  • Potential Entrants
  • Technology Development

IV. SPORTING GOODS PRODUCTION AND DEMAND

  • Overview
  • Sporting Goods Production and Demand
  • Footwear
  • Apparel
  • Fitness Equipments
  • Golf
  • Team Sports
  • Bikes
  • Camping
  • Fishing
  • Other Sporting Goods
  • Pricing Trends

V. SPORTING GOODS CONSUMPTION BY MARKET

  • Sporting Goods Markets Outlook Overview
  • Chinese Retail Market Trends
  • Population Trends by Age Group
  • Consumer Income Trends
  • Consumer Spending Trends
  • Sporting Goods Demand by Region
  • Northeast
  • North
  • Southeast
  • Southwest
  • Northwest

VI. MARKETING STRATEGIES

  • Distribution System in China
  • China's Distribution System
  • Sporting Goods Distribution Channels
  • Transportation and Freight Infrastructure
  • Communications
  • Market Entry Channels
  • Exporting to China
  • Export Market Overview
  • Chinese Trading Practice
  • Trading Companies
  • Import Restrictions in China
  • Technology Licensing
  • Technology Licensing Overview
  • Intellectual Property Protection
  • Joint Venture
  • Joint Venture Overview
  • Advantages and Disadvantages
  • Wholly Owned Enterprises
  • Foreign Wholly Owned Enterprises Overview
  • Advantages and Disadvantages
  • Other Market Entry Channels
  • Setting up Sales Offices
  • Selling to China through Attending Trade Fairs
  • Contacting Chinese Companies
  • Advertising
  • Market Entry Strategies
  • Understanding Differences
  • Business Practice Differences
  • Knowledge of Regulations and Restrictions
  • Dealing with Governments

VII. SPORTING GOODS PRODUCER DIRECTORY

  • Sporting Goods Producer Profiles
  • Distributors

LIST OF TABLES

I. INTRODUCTION

  • Economic Outlook Summary
  • Sporting Goods Supply and Demand Summary

II. BUSINESS ENVIRONMENT

  • Key Economic Indicators
  • Industrial Output
  • Population and Labor Force Trends
  • Foreign Investment and Loans
  • Foreign Trade
  • Key Commodity Exports from China
  • China's Exports to its Leading Trade Partners
  • Key Commodity Imports into China
  • China's Imports from Its Leading Trade Partners
  • III. SPORTING GOODS INDUSTRY ASSESSMENTS
  • Major Producer Facility Locations
  • Market Share of Key Producers

IV. SPORTING GOODS PRODUCTION AND DEMAND

  • Total Interior Decorative Products Sales and Demand
  • Sporting Goods Sales and Demand
  • Footwear
  • Apparel
  • Fitness Equipments
  • Golf
  • Team Sports
  • Bikes
  • Camping
  • Fishing
  • Other Sporting Goods

V. SPORTING GOODS CONSUMPTION BY MARKET

  • Total Interior Decorative Products Consumption by Market
  • Chinese Retail Market Trends
  • Population Trends by Age Group
  • Consumer Income Trends
  • Consumer Spending Trends
  • Sporting Goods Demand by Region
  • Northeast
  • North
  • Southeast
  • Southwest
  • Northwest

LIST OF CHARTS

  • Sporting Goods Supply and Demand Summary
  • China's GDP and Industrial Output
  • Population Trends
  • Industrial Output by Ownership
  • Foreign Investments and Loans