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年间契约型资讯服务
商品编码
294423

数位经济软体战略

Digital Services

出版日期: 年间契约型资讯服务 | 出版商: Analysys Mason | 英文 Subscription Program

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  • 全貌
  • 简介
  • 目录
简介

Analysys Mason的数位经济软体战略调查计画提供通信服务供应商(CSP)投入数位经济的相关调查及详细分析。本计画并包含经营上的核心电脑CSP事业及有助经营的新闻案例,及供应商与合作伙伴的机能等相关分析。此外在数位经济价值链中,不只是CSP为了在这之中活动而进行了何种作为,更包含了CSP在经营上会有怎样的行为,本报告皆提供了详细的情报。本报告分析了需求方的发展促进因素,是购入其他Analysys Mason调查计画所必备的计画。

调查对像范围

本报告分析了下列CSP可能实行软体战略:

  • 价值链中参入了重要连结,因此各企业从数位零售得到物超所值的成果
  • 为投入新数位经济必须活用现有强项
  • 来自与供应服务直接竞争的OTT企业的保护
  • 为提升向消费者及企业所提供的服务与产品销量,使用最新的数位经济零售方法

多数的报告厂商只告诉客户该做些什么,我们告诉您该如何去做。

主题

  • 进入新事业:为B2C及B2B进入与支援M2M、请款服务、云端服务等的软体策略
  • 创业者的商业实践:提供开发网路API的软体策率、鼓励各企业创新使用CSP服务的经营支援
  • 成为最新的网路零售业者:利用最新零售技术,提供个人化服务与商品多管道行销之CSP经营模式
计画成果:数位经济软体策略
成果类型发行次数:(12个月)
策略报告:CSP要如何活用其经营及事业上的战略优势,在日渐扩张的数位经济之中,使自家产品得到更多的收益等相关策略资源及核心运算觀点。1回
觀点:特定使用案例(优良范例个案研究、新商业模型、特定服务的预测、技术动态)的相关分析3回
评论:以最新产业发展情报为基础的意见5回
个案研究:CSP该如何以新颖手法加入数位经济的示范案例5回
目录

OVERVIEW

This programme helps operators to understand the opportunities and challenges of offering a broader range of digital services, such as mobile financial services, digital advertising, identity management, healthcare and commerce enablement as well as new opportunities that are emerging with technologies such as VR and AR. The programme focuses on revenue growth strategies outside of core telecoms services and media/entertainment.

KEY THEMES

  • Global and regional market sizing of key digital service areas (mobile financial services, digital advertising, m-commerce and identity management).
  • Strategy reports and comments on the opportunity and strategies for operators in each sector (for example, the opportunity for telecoms operators in healthcare).
  • Identification of best practices from peers and tech giants such as Apple, Google or Tencent.

RECENTLY PUBLISHED

Strategy reports: key issues

  • Operator strategies for investing in digital services
  • External data monetisation: the opportunity for operators
  • Mobile financial services: case studies and analysis
  • Direct-to-consumer digital healthcare services: opportunities for telecoms operators

Forecasts, datasets and primary research

  • COVID-19 scenarios for telecoms operator service revenue: worldwide forecasts 2019-2024
  • Digital economy initiatives tracker 4Q 2020

COMING IN THE NEXT FEW MONTHS

Strategy reports: key issues

  • Operator growth strategies (Volume IV): case studies and analysis
  • Mobile advertising: case studies and analysis
  • Operator digital strategies in the round: case studies and analysis
  • Digital education: opportunities for operators
  • Consumer 5G use cases: operator strategies for AR/MR in contextual services

Forecasts, datasets and primary research

  • Digital economy initiatives tracker 1Q 2021
  • Connected Consumer Survey 2020: digital services (Australia and New Zealand; emerging Asia-Pacific; Europe and the USA; the Middle East; and sub-Saharan Africa)
  • Digital service opportunities for operators: trends and forecasts 2020-2025