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市场调查报告书
全球运动及营养饮料市场:类型，成分，销售管道，最终消费者，及顶级品牌的趋势与预测(2011-2016年)
Sports & Energy Drinks Market by Types, Ingredients, Distribution Channels, End-Users & Top Brands Trends and Global Forecasts (2011 - 2016)
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全球运动及营养饮料市场:类型，成分，销售管道，最终消费者，及顶级品牌的趋势与预测(2011-2016年) 是由出版商Markets and Markets在2011年11月所出版的。
这份英文市场调查报告书包含280 Pages 价格从美金4650起跳。
运动饮料，营养饮料，及营养补助饮料，共计形成机能饮料的一大领域，大部分的分类属于清凉饮料。但两者是不同性质的饮料，功能也不尽相同，行销手法也不同。运动饮料以补给运动，或是在运动时流失水分所饮用，另一方面营养饮料为了补充活力所饮用。运动饮料及营养饮料的全球需求，预计从2011年到2016年将以超过10％的年复合成长率(复合年度成长率)扩大。
本报告提供全球运动及营养饮料所涵盖的市场，市场概要，市场趋势，概括市场成长促进及阻碍因素，及市场机会，地区，类型，成分，销售管道，最终消费者，及不同顶级品牌到2016年为止的全球市场预测，以及竞争情形相关分析汇整，再提供主要企业简介等数据，为您概述为以下内容。
第1章 简介
- 汇整
- 本报告详细内容
- 市场范围
- 相关利益者
- 调查手法
第2章 摘要整理
第3章 市场概要
- 简介
- 紧急的相关课题
- 标准法规的缺乏
- 营养饮料的标签规例
- 营养饮料的课税
- 成功的必要条件
- 推动市场成长要素
- 更多功能性饮料的开发
- 对健康的意识及身体的健康
- 漂亮的行销及智能型定位
- 包装的创新
- 阻碍市场成长要素
- 机会
- 波特的五力分析
- 产业的其他竞争公司和竞争程度
- 新加入厂商的威胁
- 替代物的威胁
- 买主的谈判力
- 供应商的谈判力
- 专利分析
- 市场占有率分析
- ENERGY SHOTS:概要
- 运动及营养饮料的粉末及药丸:概要
- 营养饮料的包装:概要
- 女性用营养饮料:概要
- 有机营养饮料:概要
第4章 运动及营养饮料市场:各类型，各成分
- 简介
- 全球运动饮料市场
- 运动饮料的类型
- 运动饮料的类型，不同饮用时机
- 全球运动饮料市场，各最终消费者
- 运动饮料的成分
- 全球营养饮料市场
- 全球营养饮料市场，各类型
- 营养饮料的最终消费者
- 营养饮料的成分
第5章 运动及营养饮料市场:各地区
- 概要
- 营养饮料市场:各地区
- 运动饮料市场:各地区
- 北美:营养饮料市场，各国
- 北美:运动饮料市场，各国
- 亚太地区:营养饮料市场，各国
- 亚太地区:运动饮料市场，各国
- 欧洲:营养饮料市场，各国
- 欧洲:运动饮料市场，各国
- ROW(全球其他地区):营养饮料市场，各国
- ROW(全球其他地区):运动饮料市场，各国
第6章 全球运动饮料及营养饮料市场:各销售通路
- 简介
- 北美:运动及营养饮料市场，各销售通路
- 亚太地区:运动及营养饮料市场，各销售通路
- 欧洲:运动及营养饮料市场，各销售通路
第7章 全球运动饮料及营养饮料市场:不同顶级品牌
- 简介
- 北美:运动及营养饮料市场，不同顶级品牌
- 亚太地区:运动及营养饮料市场，不同顶级品牌
- 欧洲:运动及营养饮料市场，不同顶级品牌
第8章 竞争情形
第9章 企业简介
- ABBOTT NUTRITION INC
- AJEGROUP
- ARCTICO BEVERAGE COMPANY INTERNATIONAL INC
- BRITVIC PLC
- CHAMPION NUTRITION INC
- CLOUD 9 ENERGY DRINK
- D'ANGELO
- DR PEPPER SNAPPLE GROUP INC
- EXTREME DRINKS CO
- FRASER AND NEAVE HOLDINGS BHD
- FRUCOR BEVERAGES LTD
- GLANBIA PLC
- GLAXOSMITHKLINE PLC
- HANSEN'S NATURAL CORP
- KRAFT FOODS INC
- THE MONARCH BEVERAGE CO INC
- NESTLE S.A.
- 大冢集团
- PACIFICHEALTH LABORATORIES INC
- PEPSICO INC
- PROVEXIS PLC
- RED BULL GMBH
- ROCKSTAR INC
- STARBUCKS COFFEE CO
- Suntory Holdings Ltd
- THE COCA-COLA CO
- THE FRS CO
附录
图表
Abstract
Report Descritpion
Sports & Energy Drinks Market by Types, Ingredients, Distribution Channels, End-Users & Top Brands Trends (Forecast to 2016)
The sports drinks, energy drinks, and nutraceutical drinks form a part of
functional drinks; which comes under soft drinks. Sports and energy drinks are
very different beverage choices that should be assessed and marketed
differently and hence are described separately in the report. Sports and
energy drinks differ in their functionality as well. Sports drinks are meant
to replenish the fluid lost during exercise or any physical activity; whereas
energy drinks are to give you a boost of energy. The report provides full
analysis of the world's leading sports and energy drinks brands and markets,
with clear insight and market commentary on the main developments and trends.
A chronology of developments by region is also covered, ensuring the
notification of the latest energy drink developments.
Global demand for sports and energy drinks is expected to grow at a CAGR of
more than 10% from 2011 to 2016. Rising health awareness among consumers is
playing a major role in the popularity of this beverage. Coca-Cola Company,
PepsiCo Inc, GlaxoSmithKline, and Red Bull GmbH are innovating constantly and
adding new products to this niche segment. The industry is experimenting with
products such as sugar-free or light drinks to attract female consumers. The
market is expected to grow as new formulations are launched. Sports and Energy
Drinks Market research report segments the global market of sports and energy
drinks on the basis of products, major players, and geographies with market
dynamics for macro and micro segments. Revenue is forecasted for the market
with an in-depth analysis of emerging trends and wining imperatives for the
major players in the industry.
With the huge market potential and the growing preference, the market is
likely to witness considerable growth in the years to come. The market is
anticipated to continue penetrating the untapped markets and older population.
The growth of the market is also largely attributed to the developments such
as the incorporation of the organic and natural ingredients. The varieties of
sports and energy drinks containing organic or natural ingredients are
increasing continually at present.
MARKETS COVERED
This report focuses on global sports and energy drinks market. This research
categorizes the global sports and energy drinks market on the basis of types,
end-users, ingredients, geography, top brands, and distribution channel.
On the basis of geography:
- North America (U.S.)
- Europe (U.K.)
- Asia- Pacific (Japan)
- ROW
On the basis of top brands:
- Sports drinks
- Energy drinks
On the basis of distribution channel:
- Off-premise (Off-trade)
- Convenience stores
- Supermarkets/hypermarkets
- Mass merchandisers
- Drug stores
- Others
- On-premise (On-trade)
- Food service/sports nutrition chain
- Vending
- Others
SCOPE OF THE REPORT
The report discusses sports and energy drinks market as follows:
- Sports drinks types: (isotonic sports drinks, hypertonic sports drinks,
and hypotonic sports drinks)
- Sports drinks end-users: (sportsman/athletes and casual sports drink users)
- Sports drinks ingredients: (electrolytes, carbohydrates, sodium, sugar,
preservatives, B-Vitamin, citric acid, and others)
- Energy drinks types: (alcoholic energy drinks and non-alcoholic energy
drinks)
- Energy drinks end users: (kids/teenagers, adults and geriatrics)
- Energy drinks ingredients: (caffeine, taurine, guarana, B vitamins,
ginseng, ginkgo biloba, L-Carnitine, sugars, antioxidants, and others)
Summary
Energy drinks are products that are usually carbonated/fizzy and claim to
awaken or provide alertness, or are described as beverages that are marketed
as soft drinks with added benefits. Sports drinks are usually non-carbonated
beverages, and claimed to rehydrate/replenish, as well as restore minerals,
sugar, and the other nutrients usually lost during exercise. Some are also
claimed to improve performance and increase endurance.
The global market for energy drinks has grown exponentially in the last few
years and young adults are the primary targets of the industry. Now, there are
hundreds of sports and energy drinks available in the global market. The
market was well-established in 2010 and is expected to grow rapidly. The
global market for sports and energy drinks is dominated by a few major
companies such as PepsiCo Inc, Coca-Cola Company, and Red Bull GmbH with
exception of a few regional markets such as U.K., which are dominated by
regional player like Glaceau. At present, youngsters are the main target
customer of the sports and energy drinks. However, the customer base is
expected to widen to adults including women and children.
In the global retail drinks market, "sports and energy drinks" are amongst the
fastest growing segments in the world.
Sports and energy drinks are mostly sold through different retail formats such
as convenience stores, supermarkets, and hypermarkets and followed by mass
merchandisers and drug stores. The upcoming trend becoming popular is vending
machines with 7% share in the global sports and energy drinks distribution
channel.
Recent product innovation is concentrated on the creation of additive- and
preservative-free products that offer increasingly health-conscious consumers
a more natural, non-artificial alternative. Suppliers are also making their
drinks functional; for example, through the addition of vitamins and minerals.
Consumption of sports and energy drinks remains heavily biased towards young
men aged 15-25. The consumer base has to be shifted from young to adults to
increase market size. Functionality is set to remain the key line of product
development in the near future, as manufacturers will need to be able to
expand the current core consumer base of young consumers to older people in
order to ensure future growth. Replacing the high caffeine content of many
energy drinks with herbal formulations will also become an increasingly
important area of development. The necessity of expanding the current core
consumer base from the young generation to older people is to guarantee future
growth. Packaging innovation has resulted in the launch of energy shots and
re-sealable cans recently.
Table of Contents
1 INTRODUCTION
- 1.1 KEY TAKE-AWAYS
- 1.2 REPORT DESCRIPTION
- 1.3 MARKETS COVERED
- 1.4 STAKEHOLDERS
- 1.5 RESEARCH METHODOLOGY
- 1.5.1 MARKET SIZE
- 1.5.2 COMPANIES COVERED DURING SECONDARY
- 1.5.3 ASSUMPTIONS
- 1.5.4 KEY DATA POINTS TAKEN FROM SECONDARY SOURCES
- 1.5.5 KEY QUESTIONS ANSWERED
2 EXECUTIVE SUMMARY
3 MARKET OVERVIEW
- 3.1 INTRODUCTION
- 3.2 BURNING ISSUE
- 3.2.1 LACK OF STANDARD REGULATIONS
- 3.2.2 ENERGY DRINKS LABELING REGULATIONS
- 3.2.3 ENERGY DRINK TAXATION
- 3.3 WINNING IMPERATIVE
- 3.3.1 BRAND, LINE & FLAVOR EXTENSIONS
- 3.3.2 DISTRIBUTION ALLIANCES
- 3.4 DRIVERS
- 3.4.1 MAKING DRINKS MORE FUNCTIONAL
- 3.4.2 HEALTH CONCERNS & PHYSICAL WELL-BEING
- 3.4.3 SMART MARKETING & INTELLIGENT POSITIONING
- 3.4.4 PACKAGING INNOVATIONS
- 3.5 RESTRAINTS
- 3.5.1 AGING DEMOGRAPHY
- 3.5.2 HIGH PRODUCT PRICES
- 3.6 OPPORTUNITIES
- 3.6.1 RISING DEMAND FROM EMERGING COUNTRIES
- 3.6.2 NEW TARGET CONSUMER
- 3.7 PORTER'S FIVE FORCES ANALYSIS
- 3.7.1 INDUSTRY COMPETITORS & EXTENT OF RIVALRY
- 3.7.2 THREAT OF NEW ENTRANTS
- 3.7.3 THREAT OF SUBSTITUTES
- 3.7.4 BARGAINING POWER OF BUYERS
- 3.7.4.1 End consumers
- 3.7.4.2 Retailers
- 3.7.5 BARGAINING POWER OF SUPPLIERS
- 3.8 PATENT ANALYSIS
- 3.9 MARKET SHARE ANALYSIS
- 3.10 ENERGY SHOTS: OVERVIEW
- 3.11 SPORTS & ENERGY DRINKS POWDER & TABLETS: OVERVIEW
- 3.12 ENERGY DRINKS PACKAGING: OVERVIEW
- 3.13 WOMEN'S ENERGY DRINKS: OVERVIEW
- 3.14 ORGANIC ENERGY DRINKS: OVERVIEW
4 SPORTS & ENERGY DRINKS MARKET, BY TYPES & INGREDIENTS
- 4.1 INTRODUCTION
- 4.2 GLOBAL SPORTS DRINKS MARKET
- 4.2.1 SPORTS DRINKS TYPES
- 4.2.1.1 Isotonic Sports Drinks
- 4.2.1.2 Hypertonic Sports Drinks
- 4.2.1.3 Hypotonic Sports Drinks
- 4.2.2 SPORTS DRINKS TYPES, BY CONSUMPTION TIME
- 4.2.2.1 Before Exercise
- 4.2.2.2 During Exercise
- 4.2.2.3 Recovery
- 4.2.3 GLOBAL SPORTS DRINKS MARKET, BY END-USERS
- 4.2.3.1 Sportsperson/Athletes
- 4.2.3.2 Casual sports drink users
- 4.2.3.3 Recreational users
- 4.2.3.4 Lifestyle users
- 4.2.4 SPORTS DRINKS INGREDIENTS
- 4.2.4.1 Electrolytes
- 4.2.4.2 Carbohydrates
- 4.2.4.3 Sodium
- 4.2.4.4 Sugar
- 4.2.4.5 Preservatives
- 4.2.4.6 Vitamins B
- 4.2.4.7 Citric acid
- 4.2.4.8 Others
- 4.3 GLOBAL ENERGY DRINKS MARKET
- 4.3.1 GLOBAL ENERGY DRINKS MARKET, BY TYPES
- 4.3.1.1 Alcoholic Energy Drinks
- 4.3.1.2 Non-Alcoholic Energy Drinks
- 4.3.2 ENERGY DRINKS END-USERS
- 4.3.2.1 Kids/teenagers
- 4.3.2.2 Adults
- 4.3.3 ENERGY DRINK INGREDIENTS
- 4.3.3.1 Caffeine
- 4.3.3.2 Taurine
- 4.3.3.3 Guarana
- 4.3.3.4 Vitamin B
- 4.3.3.5 Ginseng
- 4.3.3.6 Ginkgo Biloba
- 4.3.3.7 L-Carnitine
- 4.3.3.8 Sugars
- 4.3.3.9 Antioxidants
- 4.3.3.10 Others
- 4.3.3.10.1 Glucuronolactone
- 4.3.3.10.2 Yerba Mate
- 4.3.3.10.3 GABA
- 4.3.3.10.4 Acai Berry
- 4.3.3.10.5 Milk Thistle
- 4.3.3.10.6 Inositol
- 4.3.3.10.7 Yohimbine
- 4.3.3.10.8 Artificial Sweeteners
- 4.3.3.10.9 Stevia
5 SPORTS & ENERGY DRINKS MARKET, BY GEOGRAPHY
- 5.1 OVERVIEW
- 5.2 ENERGY DRINKS MARKET, BY GEOGRAPHY
- 5.3 SPORTS DRINKS MARKET, BY GEOGRAPHY
- 5.4 NORTH AMERICA: ENERGY DRINKS MARKET, BY COUNTRY
- 5.5 NORTH AMERICA: SPORTS DRINKS MARKET, BY COUNTRY
- 5.6 ASIA-PACIFIC: ENERGY DRINKS MARKET, BY COUNTRY
- 5.7 ASIA PACIFIC: SPORTS DRINKS MARKET, BY COUNTRY
- 5.8 EUROPE: ENERGY DRINKS MARKET, BY COUNTRY
- 5.9 EUROPE: SPORTS DRINKS MARKET, BY COUNTRY
- 5.10 ROW: ENERGY DRINKS MARKET, BY COUNTRY
- 5.11 ROW: SPORTS DRINKS MARKET, BY COUNTRY
6 GLOBAL SPORTS & ENERGY DRINKS MARKET, BY DISTRIBUTION CHANNEL
- 6.1 INTRODUCTION
- 6.2 NORTH AMERICA: SPORTS & ENERGY DRINKS MARKET, BY DISTRIBUTION CHANNEL
- 6.2.1 U.S: SPORTS & ENERGY DRINKS MARKET, BY DISTRIBUTION CHANNEL
- 6.3 ASIA-PACIFIC: SPORTS & ENERGY DRINKS MARKET, BY DISTRIBUTION CHANNEL
- 6.3.1 JAPAN: SPORTS & ENERGY DRINKS MARKET, BY DISTRIBUTION CHANNEL
- 6.4 EUROPE: SPORTS & ENERGY DRINKS MARKET, BY DISTRIBUTION CHANNEL
- 6.4.1 U.K: SPORTS & ENERGY DRINKS MARKET, BY DISTRIBUTION CHANNEL
7 GLOBAL SPORTS & ENERGY DRINKS MARKET, BY TOP BRANDS
- 7.1 INTRODUCTION
- 7.2 NORTH AMERICA: SPORTS & ENERGY DRINKS MARKET, BY TOP BRANDS
- 7.2.1 U.S: SPORTS & ENERGY DRINKS MARKET, BY TOP BRANDS
- 7.3 ASIA-PACIFIC: SPORTS & ENERGY DRINKS MARKET, BY TOP BRANDS
- 7.3.1 JAPAN: SPORTS & ENERGY DRINKS MARKET, BY TOP BRANDS
- 7.4 EUROPE: SPORTS & ENERGY DRINKS MARKET, BY TOP BRANDS
- 7.4.1 U.K: SPORTS & ENERGY DRINKS MARKET, BY TOP BRANDS
8 COMPETITIVE LANDSCAPE
9 COMPANY PROFILES
- 9.1 ABBOTT NUTRITION INC
- 9.1.1 OVERVIEW
- 9.1.2 FINANCIALS
- 9.1.3 PRODUCTS & SERVICES
- 9.1.4 STRATEGY
- 9.1.5 DEVELOPMENTS
- 9.2 AJEGROUP
- 9.2.1 OVERVIEW
- 9.2.2 FINANCIALS
- 9.2.3 PRODUCTS & SERVICES
- 9.2.4 STRATEGY
- 9.2.5 DEVELOPMENTS
- 9.3 ARCTICO BEVERAGE COMPANY INTERNATIONAL INC
- 9.3.1 OVERVIEW
- 9.3.2 FINANCIALS
- 9.3.3 PRODUCTS & SERVICES
- 9.3.4 STRATEGY
- 9.3.5 DEVELOPMENTS
- 9.4 BRITVIC PLC
- 9.4.1 OVERVIEW
- 9.4.2 FINANCIALS
- 9.4.3 PRODUCTS & SERVICES
- 9.4.4 STRATEGY
- 9.4.5 DEVELOPMENTS
- 9.5 CHAMPION NUTRITION INC
- 9.5.1 OVERVIEW
- 9.5.2 FINANCIALS
- 9.5.3 PRODUCTS & SERVICES
- 9.5.4 STRATEGY
- 9.5.5 DEVELOPMENTS
- 9.6 CLOUD 9 ENERGY DRINK
- 9.6.1 OVERVIEW
- 9.6.2 FINANCIALS
- 9.6.3 PRODUCTS & SERVICES
- 9.6.4 STRATEGY
- 9.6.5 DEVELOPMENTS
- 9.7 D'ANGELO
- 9.7.1 OVERVIEW
- 9.7.2 FINANCIALS
- 9.7.3 PRODUCTS & SERVICES
- 9.7.4 STRATEGY
- 9.7.5 DEVELOPMENTS
- 9.8 DR PEPPER SNAPPLE GROUP INC
- 9.8.1 OVERVIEW
- 9.8.2 FINANCIALS
- 9.8.3 PRODUCTS & SERVICES
- 9.8.4 STRATEGY
- 9.8.5 DEVELOPMENTS
- 9.9 EXTREME DRINKS CO
- 9.9.1 OVERVIEW
- 9.9.2 FINANCIALS
- 9.9.3 PRODUCTS & SERVICES
- 9.9.4 STRATEGY
- 9.9.5 DEVELOPMENTS
- 9.10 FRASER AND NEAVE HOLDINGS BHD
- 9.10.1 OVERVIEW
- 9.10.2 FINANCIALS
- 9.10.3 PRODUCTS & SERVICES
- 9.10.4 STRATEGY
- 9.10.5 DEVELOPMENTS
- 9.11 FRUCOR BEVERAGES LTD
- 9.11.1 OVERVIEW
- 9.11.2 FINANCIALS
- 9.11.3 PRODUCTS & SERVICES
- 9.11.4 STRATEGY
- 9.11.5 DEVELOPMENTS
- 9.12 GLANBIA PLC
- 9.12.1 OVERVIEW
- 9.12.2 FINANCIALS
- 9.12.3 PRODUCTS & SERVICES
- 9.12.4 STRATEGY
- 9.12.5 DEVELOPMENTS
- 9.13 GLAXOSMITHKLINE PLC
- 9.13.1 OVERVIEW
- 9.13.2 FINANCIALS
- 9.13.3 PRODUCTS & SERVICES
- 9.13.4 STRATEGY
- 9.13.5 DEVELOPMENTS
- 9.14 HANSEN'S NATURAL CORP
- 9.14.1 OVERVIEW
- 9.14.2 FINANCIALS
- 9.14.3 PRODUCTS & SERVICES
- 9.14.4 STRATEGY
- 9.14.5 DEVELOPMENTS
- 9.15 KRAFT FOODS INC
- 9.15.1 OVERVIEW
- 9.15.2 FINANCIALS
- 9.15.3 PRODUCTS & SERVICES
- 9.15.4 STRATEGY
- 9.15.5 DEVELOPMENTS
- 9.16 THE MONARCH BEVERAGE CO INC
- 9.16.1 OVERVIEW
- 9.16.2 FINANCIALS
- 9.16.3 PRODUCTS & SERVICES
- 9.16.4 STRATEGY
- 9.16.5 DEVELOPMENTS
- 9.17 NESTLE S.A.
- 9.17.1 OVERVIEW
- 9.17.2 FINANCIALS
- 9.17.3 PRODUCTS & SERVICES
- 9.17.4 STRATEGY
- 9.17.5 DEVELOPMENTS
- 9.18 OTSUKA HOLDING CO LTD
- 9.18.1 OVERVIEW
- 9.18.2 FINANCIALS
- 9.18.3 PRODUCTS & SERVICES
- 9.18.4 STRATEGY
- 9.18.5 DEVELOPMENTS
- 9.19 PACIFICHEALTH LABORATORIES INC
- 9.19.1 OVERVIEW
- 9.19.2 FINANCIALS
- 9.19.3 PRODUCTS & SERVICES
- 9.19.4 STRATEGY
- 9.19.5 DEVELOPMENTS
- 9.20 PEPSICO INC
- 9.20.1 OVERVIEW
- 9.20.2 FINANCIALS
- 9.20.3 PRODUCTS & SERVICES
- 9.20.4 STRATEGY
- 9.20.5 DEVELOPMENTS
- 9.21 PROVEXIS PLC
- 9.21.1 OVERVIEW
- 9.21.2 FINANCIALS
- 9.21.3 PRODUCTS & SERVICES
- 9.21.4 STRATEGY
- 9.21.5 DEVELOPMENTS
- 9.22 RED BULL GMBH
- 9.22.1 OVERVIEW
- 9.22.2 FINANCIALS
- 9.22.3 PRODUCTS & SERVICES
- 9.22.4 STRATEGY
- 9.22.5 DEVELOPMENTS
- 9.23 ROCKSTAR INC
- 9.23.1 OVERVIEW
- 9.23.2 FINANCIALS
- 9.23.3 PRODUCTS & SERVICES
- 9.23.4 STRATEGY
- 9.23.5 DEVELOPMENTS
- 9.24 STARBUCKS COFFEE CO
- 9.24.1 OVERVIEW
- 9.24.2 FINANCIALS
- 9.24.3 PRODUCTS & SERVICES
- 9.24.4 STRATEGY
- 9.24.5 DEVELOPMENTS
- 9.25 SUNTORY HOLDINGS LTD
- 9.25.1 OVERVIEW
- 9.25.2 FINANCIALS
- 9.25.3 PRODUCTS & SERVICES
- 9.25.4 STRATEGY
- 9.25.5 DEVELOPMENTS
- 9.26 THE COCA-COLA CO
- 9.26.1 OVERVIEW
- 9.26.2 FINANCIALS
- 9.26.3 PRODUCTS & SERVICES
- 9.26.4 STRATEGY
- 9.26.5 DEVELOPMENTS
- 9.27 THE FRS CO
- 9.27.1 OVERVIEW
- 9.27.2 FINANCIALS
- 9.27.3 PRODUCTS & SERVICES
- 9.27.4 STRATEGY
- 9.27.5 DEVELOPMENTS
APPENDIX
- US PATENTS
- EUROPE PATENTS
- JAPAN PATENTS
LIST OF TABLES
- TABLE 1 SPORTS & ENERGY DRINKS MARKET VOLUME, BY GEOGRAPHY, 2009 - 2016
(MILLION LITERS)
- TABLE 2 SPORTS & ENERGY DRINKS MARKET REVENUE, BY GEOGRAPHY, 2009 - 2016
($MILLION)
- TABLE 3 BRAND, LINE & FLAVOUR EXTENSIONS OF MAJOR SPORTS & ENERGY DRINK
BRANDS
- TABLE 4 TOP FLAVOURS IN SPORTS & ENERGY DRINKS
- TABLE 5 IMPACT ANALYSIS OF GROWTH DRIVERS
- TABLE 6 NORTH AMERICA: NEW PRODUCTS LAUNCHE, BY POSITIONING STRATEGIES,
2008 - 2010
- TABLE 7 MARKETING INVESTMENTS, BY RED BULL, 2010
- TABLE 8 IMPACT ANALYSIS OF GROWTH RESTRAINTS
- TABLE 9 COMPARISON OF COMMERCIAL SPORT DRINK VS. TRADITIONAL DRINK
- TABLE 10 NORTH AMERICA: NEW PRODUCTS LAUNCH, BY TYPES, 2008 - 2010
- TABLE 11 MARKET TREND FOR ENERGY SHOTS, 2010
- TABLE 12 SPORTS & ENERGY DRINKS BRANDS, BY PACK SIZES
- TABLE 13 WOMEN'S ENERGY DRINKS CONTENT
- TABLE 14 COMPARISON BETWEEN SPORTS DRINKS & ENERGY DRINKS
- TABLE 15 TYPES OF SPORTS DRINKS
- TABLE 16 EFFECTS OF FLUID LOSS ON HUMAN BODY
- TABLE 17 SPORTS DRINK INGREDIENTS & THEIR FUNCTIONS
- TABLE 18 ELECTROLYTE CONTENT OF SPORTS DRINKS
- TABLE 19 ELECTROLYTES INTAKE RECOMMENDATION
- TABLE 20 CARBOHYDRATE CONCENTRATION IN SPORTS DRINKS
- TABLE 21 SODIUM CONTENT IN SPORTS DRINKS
- TABLE 22 RECOMMENDED SODIUM INTAKE
- TABLE 23 KEY INGREDIENTS OF MAJOR SPORTS DRINKS
- TABLE 24 ENERGY DRINK INGREDIENTS & THEIR FUNCTIONS
- TABLE 25 INGREDIENT CONTENTS IN ENERGY DRINKS
- TABLE 26 CAFFEINE CONTENT IN ENERGY DRINKS
- TABLE 27 CURATIVE USE OF TAURINE
- TABLE 28 GUARANA CONTENT IN ENERGY DRINK
- TABLE 29 GINSENG CONTENT IN ENERGY DRINK
- TABLE 30 L-CARNITINE IN ENERGY DRINKS
- TABLE 31 GENERAL TYPE OF SUGARS USED IN ENERGY DRINKS
- TABLE 32 GLUCURONOLACTONE IN ENERGY DRINK
- TABLE 33 ARTIFICIAL SWEETENERS USED IN ENERGY DRINK
- TABLE 34 ENERGY DRINKS MARKET, BY GEOGRAPHY, 2009 - 2016 (MILLION LITERS)
- TABLE 35 ENERGY DRINKS MARKET REVENUE, BY GEOGRAPHY, 2009 - 2016 ($MILLION)
- TABLE 36 SPORTS DRINKS MARKET VOLUME, BY GEOGRAPHY, 2009 - 2016 (MILLION
LITERS)
- TABLE 37 SPORTS DRINKS MARKET REVENUE, BY GEOGRAPHY, 2009 - 2016 ($MILLION)
- TABLE 38 NORTH AMERICA: ENERGY DRINKS MARKET VOLUME, BY COUNTRY, 2009 -
2016 (MILLION LITERS)
- TABLE 39 NORTH AMERICA: ENERGY DRINKS MARKET REVENUE, BY COUNTRY, 2009 -
2016 ($MILLION)
- TABLE 40 NORTH AMERICA: SPORTS DRINKS MARKET VOLUME, BY COUNTRY, 2009 -
2016 (MILLION LITERS)
- TABLE 41 NORTH AMERICA: SPORTS DRINKS MARKET REVENUE, BY COUNTRY, 2009 -
2016 ($MILLION)
- TABLE 42 ASIA-PACIFIC: ENERGY DRINKS MARKET VOLUME, BY COUNTRY, 2009 -
2016 (MILLION LITERS)
- TABLE 43 ASIA-PACIFIC: ENERGY DRINKS MARKET REVENUE, BY COUNTRY, 2009 -
2016 ($MILLION)
- TABLE 44 ASIA-PACIFIC: SPORTS DRINKS MARKET VOLUME, BY COUNTRY, 2009 -
2016 (MILLION LITERS)
- TABLE 45 ASIA-PACIFIC: SPORTS DRINKS MARKET REVENUE, BY COUNTRY, 2009 -
2016 ($MILLION)
- TABLE 46 EUROPE: ENERGY DRINKS MARKET VOLUME, BY COUNTRY, 2009 - 2016
(MILLION LITERS)
- TABLE 47 EUROPE: ENERGY DRINKS MARKET REVENUE, BY COUNTRY, 2009 - 2016
($MILLION)
- TABLE 48 EUROPE: SPORTS DRINKS MARKET VOLUME, BY COUNTRY, 2009 - 2016
(MILLION LITERS)
- TABLE 49 EUROPE: SPORTS DRINKS MARKET REVENUE, BY COUNTRY, 2009 - 2016
($MILLION)
- TABLE 50 ROW: ENERGY DRINKS MARKET VOLUME, BY COUNTRY, 2009 - 2016
(MILLION LITERS)
- TABLE 51 ROW: ENERGY DRINKS MARKET REVENUE, BY COUNTRY, 2009 - 2016
($MILLION)
- TABLE 52 ROW: SPORTS DRINKS MARKET VOLUME, BY COUNTRY, 2009 - 2016
(MILLION LITERS)
- TABLE 53 ROW: SPORTS DRINKS MARKET REVENUE, BY COUNTRY, 2009 - 2016
($MILLION)
- TABLE 54 U.S: ENERGY DRINKS MARKET VOLUME, BY DISTRIBUTION CHANNEL, 2009 -
2016 (MILLION LITERS)
- TABLE 55 U.S: ENERGY DRINKS MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2009
- 2016 ($MILLION)
- TABLE 56 U.S: SPORTS DRINKS MARKET VOLUME, BY DISTRIBUTION CHANNEL, 2009 -
2016 (MILLION LITERS)
- TABLE 57 U.S: SPORTS DRINKS MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2009
- 2016 ($MILLION)
- TABLE 58 JAPAN: ENERGY DRINKS MARKET VOLUME, BY DISTRIBUTION CHANNEL, 2009
- 2016 (MILLION LITERS)
- TABLE 59 JAPAN: ENERGY DRINKS MARKET REVENUE, BY DISTRIBUTION CHANNEL,
2009 - 2016 ($MILLION)
- TABLE 60 JAPAN: SPORTS DRINKS MARKET VOLUME, BY DISTRIBUTION CHANNEL, 2009
- 2016 (MILLION LITERS)
- TABLE 61 JAPAN: SPORTS DRINKS MARKET REVENUE, BY DISTRIBUTION CHANNEL,
2009 - 2016 ($MILLION)
- TABLE 62 U.K: ENERGY DRINKS MARKET VOLUME, BY DISTRIBUTION CHANNEL, 2009 -
2016 (MILLION LITERS)
- TABLE 63 U.K: ENERGY DRINKS MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2009
- 2016 ($MILLION)
- TABLE 64 U.K: SPORTS DRINKS MARKET VOLUME, BY DISTRIBUTION CHANNEL, 2009 -
2016 (MILLION LITERS)
- TABLE 65 U.K: SPORTS DRINKS MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2009
- 2016 ($MILLION)
- TABLE 66 U.S: ENERGY DRINKS MARKET VOLUME, BY TOP BRANDS, 2009 - 2016
(MILLION LITERS)
- TABLE 67 U.S: ENERGY DRINKS MARKET REVENUE, BY TOP BRANDS, 2009 - 2016
($MILLION)
- TABLE 68 U.S: SPORTS DRINKS MARKET VOLUME, BY TOP BRANDS, 2009 - 2016
(MILLION LITERS)
- TABLE 69 U.S: SPORTS DRINKS MARKET REVENUE, BY TOP BRANDS, 2009 - 2016
($MILLION)
- TABLE 70 JAPAN: ENERGY DRINKS MARKET VOLUME, BY TOP BRANDS, 2009 - 2016
(MILLION LITERS)
- TABLE 71 JAPAN: ENERGY DRINKS MARKET REVENUE, BY TOP BRANDS, 2009 - 2016
($MILLION)
- TABLE 72 JAPAN: SPORTS DRINKS MARKET VOLUME, BY TOP BRANDS, 2009 - 2016
(MILLION LITERS)
- TABLE 73 JAPAN: SPORTS DRINKS MARKET REVENUE, BY TOP BRANDS, 2009 - 2016
($MILLION)
- TABLE 74 U.K: ENERGY DRINKS MARKET VOLUME, BY TOP BRANDS, 2009 - 2016
(MILLION LITERS)
- TABLE 75 U.K: ENERGY DRINKS MARKET REVENUE, BY TOP BRANDS, 2009 - 2016
($MILLION)
- TABLE 76 U.K: SPORTS DRINKS MARKET VOLUME, BY TOP BRANDS, 2009 - 2016
(MILLION LITERS)
- TABLE 77 U.K: SPORTS DRINKS MARKET REVENUE, BY TOP BRANDS, 2009 - 2016
($MILLION)
- TABLE 78 MERGERS & ACQUISITIONS, 2008 - 2011
- TABLE 79 NEW PRODUCTS LAUNCH, 2008 - 2011
- TABLE 80 AGREEMENTS, PARTNERSHIPS, & COLLABORATIONS, 2008 - 2011
- TABLE 81 EXPANSIONS IN PRODUCTION FACILITIES, 2008 - 2011
- TABLE 82 GEOGRAPHIC EXPANSIONS, 2010 - 2011
- TABLE 83 PROMOTIONAL ACTIVITIES, 2008 - 2011
- TABLE 84 ABBOTT NUTRITION INC: REVENUE GROWTH, BY PRODUCT GROUPS, 2009 -
2010 ($MILLION)
- TABLE 85 BRITVIC PLC: REVENUE GROWTH, BY SEGMENTS, 2009 - 2010 ($MILLION)
- TABLE 86 KRAFT FOODS: REVENUE GROWTH, BY SEGMENTS, 2009 - 2010 ($MILLION)
- TABLE 87 PEPSICO: REVENUE GROWTH, BY SEGMENTS, 2009 - 2010 ($MILLION)
- TABLE 88 STARBUCKS CORPORATION: REVENUE GROWTH, BY SEGMENTS, 2009 - 2010
($MILLION)
- TABLE 89 COCA-COLA: REVENUE GROWTH, BY SEGMENTS, 2009 - 2010 ($MILLION)
LIST OF FIGURES
- FIGURE 1 PORTER'S ANALYSIS
- FIGURE 2 SUBSTITUTES FOR SPORTS & ENERGY DRINKS, 2009
- FIGURE 3 SPORTS & ENRGY DRINK PATENTS, BY GEOGRAPHY, 2005 - 2011
- FIGURE 4 PATENTS COMPARISON, BY TYPES, 2005 - 2011
- FIGURE 5 NORTH AMERICA: MARKET SHARE OF TOP ENERGY DRINKS COMPANIES, 2010
- FIGURE 6 EUROPE: MARKET SHARE OF TOP ENERGY DRINKS COMPANIES, 2010
- FIGURE 7 ASIA-PACIFIC: MARKET SHARE OF TOP ENERGY DRINKS COMPANIES, 2010
- FIGURE 8 NORTH AMERICA: MARKET SHARE OF TOP SPORTS DRINK COMPANIES, 2010
- FIGURE 9 EUROPE: MARKET SHARE OF TOP SPORTS DRINK COMPANIES, 2010
- FIGURE 10 ASIA-PACIFIC: MARKET SHARE OF TOP SPORTS DRINK COMPANIES, 2010
- FIGURE 11 SPORTS DRINK END-USERS
- FIGURE 12 YOUTH & ADULT ENERGY DRINK CONSUMERS, 2009
- FIGURE 13 SPORTS & ENERGY DRINKS MARKET, BY GEOGRAPHY, 2011
- FIGURE 14 SPORTS & ENERGY DRINKS, BY DISTRIBUTION CHANNEL
- FIGURE 15 U.S: RED BULL DISTRIBUTION STRATEGY
- FIGURE 16 MAJOR GROWTH STRATEGIES
- FIGURE 17 NEW PRODUCTS LAUNCH, 2008 - 2011
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