除日本外亚太地区行动服务市场预测（2008年至2012年）

Abstract

This IDC study provides forecasts for and analyses of the Asia/Pacific (excluding Japan) or APEJ mobile services market for 11 countries in the region - Australia, Hong Kong, India, Malaysia, the Philippines, the People' s Republic of China (PRC), Singapore, Korea, Taiwan, Thailand, and Indonesia. This study also provides a review of the mobile markets in the said countries, SP and competitive performances in 2007, and how subscriber and service trends have evolved. Forecast data is also provided for the total number of mobile subscribers and the mobile penetration rates and the total mobile service revenue segmented by service type - mobile voice and non voice - and by subscription - prepaid and contract.

"With the world' s most populous countries' (the PRC and India) unabated thirst for mobile services, APEJ remains the fastest-growing region in the world. The importance of the rural submarkets in emerging markets will continue to increase as time goes by, especially if metropolitan areas become more saturated. 2007 will be remembered as the year of High-Speed Downlink Packet Access (HSDPA) services and the full realization of what it means to have mobile broadband services. 3G subscribers grew 70% in 2007," says Alex Chau, senior research manager, Mobile and Wireless Technologies/Services Research, IDC Asia/Pacific.

Table of Contents

• Table of Contents
• IDC Opinion
• In This Study
  • Introduction
  • Methodology
  • Table: Asia/Pacific (Excluding Japan) Currency Exchange Rates (US$1 =)
  • Table: Asia/Pacific (Excluding Japan) Population Statistics by Country, 2006-2012 (M)
• Situation Overview
  • Asia/Pacific (Excluding Japan) Mobile Service Market: Year-End Review, 2007
    • Mobile Subscriber Growth and Penetration
    • Table: Asia/Pacific (Excluding Japan) Mobile Service Subscribers by Country, 2006 and 2007
    • Figure: Asia/Pacific (Excluding Japan) Mobile Service Subscriber Shares by Country, 2006 and 2007
    • Table: Asia/Pacific (Excluding Japan) Mobile Service Penetration by Country, 2006 and 2007 (%)
    • Prepaid/Contract Subscriber Mix
    • Figure: Asia/Pacific (Excluding Japan) Mobile Service Subscriber Shares by Prepaid and Contract Segment, 2006 and 2007
    • Table: Asia/Pacific (Excluding Japan) Mobile Service Market Growth by Subscriber Type, 2006 and 2007
    • Table: Asia/Pacific (Excluding Japan) Prepaid-Contract Mobile Service Subscriber Mixes by Country, 2006 and 2007 (%)
    • Figure: Asia/Pacific (Excluding Japan) Mobile Service Revenue Shares by Prepaid and Contract Segment, 2006 and 2007
    • GSM Versus Code Division Multiple Access
    • Figure: Asia/Pacific (Excluding Japan) Mobile Service Subscriber Shares by GSM and Code Division Multiple Access Interface, 2006 and 2007
    • Table: Asia/Pacific (Excluding Japan) Mobile Services Market Growth by GSM and Code Division Multiple Access Interface, 2006 and 2007
    • Figure: Asia/Pacific (Excluding Japan) Mobile Service Revenue Shares by GSM and Code Division Multiple Access Interface, 2006 and 2007
    • 3G Uptake
    • Table: Asia/Pacific (Excluding Japan) Mobile Services Market Growth by 3G and 2/2.5G Segment, 2006 and 2007
    • Figure: Asia/Pacific (Excluding Japan) Mobile Service Subscriber Shares by 3G and 2/2.5G Segment, 2006 and 2007
    • Figure: Asia/Pacific (Excluding Japan) Mobile Service Revenue Shares by 3G and 2/2.5G Segment, 2006 and 2007
    • Mobile Service Revenue and Average Revenue per User
    • Table: Asia/Pacific (Excluding Japan) Mobile Services Market Revenue by Country, 2006 and 2007 (Local Currency M)
    • Table: Asia/Pacific (Excluding Japan) Mobile Service Monthly Average Revenue per User by Country, 2006 and 2007
    • Figure: Asia/Pacific (Excluding Japan) Mobile Service Revenue Shares by Country, 2006 and 2007
    • Voice and Non-Voice Revenue Trends
    • Table: Asia/Pacific (Excluding Japan) Mobile Service Revenue by Segment, 2006 and 2007 (US$M)
    • Figure: Asia/Pacific (Excluding Japan) Mobile Service Revenue Shares by Voice and Non-Voice Segment, 2006 and 2007
    • Table: Asia/Pacific (Excluding Japan) Voice and Non-Voice Segment Mobile Service Market Shares by Country, 2006 and 2007 (%)
  • Australia
  • Table: Australia Mobile Service Subscribers and Revenue, 2006 and 2007
  • Figure: Australia Mobile Service Subscriber Shares by Operator, 2006 and 2007
  • Figure: Australia Mobile Service Revenue Shares by Segment, 2006 and 2007
  • Hong Kong
  • Table: Hong Kong Mobile Service Subscribers and Revenue, 2006 and 2007
  • Figure: Hong Kong Mobile Service Subscriber Shares by Operator, 2006 and 2007
  • Figure: Hong Kong Mobile Service Revenue Shares by Segment, 2006 and 2007
  • India
  • Table: India Mobile Service Subscribers and Revenue, 2006 and 2007
  • Figure: India Mobile Service Subscriber Shares by Operator, 2006 and 2007
  • Figure: India Mobile Service Revenue Shares by Segment, 2006 and 2007
  • Malaysia
  • Table: Malaysia Mobile Service Subscribers and Revenue, 2006 and 2007
  • Figure: Malaysia Mobile Service Subscriber Shares by Operator, 2006 and 2007
  • Figure: Malaysia Mobile Service Revenue Shares by Segment, 2006 and 2007
  • Philippines
  • Table: Philippines Mobile Service Subscribers and Revenue, 2006 and 2007
  • Figure: Philippines Mobile Service Subscriber Shares by Operator, 2006 and 2007
  • Figure: Philippines Mobile Service Revenue Shares by Segment, 2006 and 2007
  • People' s Republic of China
  • Table: People' s Republic of China Mobile Service Subscribers and Revenue, 2006 and 2007
  • Figure: People' s Republic of China Mobile Service Subscriber Shares by Operator, 2006 and 2007
  • Figure: People' s Republic of China Mobile Service Revenue Shares by Segment, 2006 and 2007
  • Singapore
  • Table: Singapore Mobile Service Subscribers and Revenue, 2006 and 2007
  • Figure: Singapore Mobile Service Subscriber Shares by Operator, 2006 and 2007
  • Figure: Singapore Mobile Service Revenue Shares by Segment, 2006 and 2007
  • Korea
  • Table: South Korea Mobile Service Subscribers and Revenue, 2006 and 2007
  • Figure: Korea Mobile Service Subscriber Shares by Operator, 2006 and 2007
  • Figure: Korea Mobile Service Revenue Shares by Segment, 2006 and 2007
  • Taiwan
  • Table: Taiwan Mobile Service Subscribers and Revenue, 2006 and 2007
  • Figure: Taiwan Mobile Service Subscriber Shares by Operator, 2006 and 2007
  • Figure: Taiwan Mobile Service Revenue Shares by Segment, 2006 and 2007
  • Thailand
  • Table: Thailand Mobile Service Subscribers and Revenue, 2006 and 2007
  • Figure: Thailand Mobile Service Subscriber Shares by Operator, 2006 and 2007
  • Figure: Thailand Mobile Service Revenue Shares by Segment, 2006 and 2007
  • Indonesia
  • Table: Indonesia Mobile Service Subscribers and Revenue, 2006 and 2007
  • Figure: Indonesia Mobile Service Subscriber Shares by Operator, 2006 and 2007
  • Figure: Indonesia Mobile Service Revenue Shares by Segment, 2006 and 2007
    • 3G and 3.5G Uptake
• Future Outlook
  • Forecast and Assumptions
  • Table: Key Forecast Assumptions for the Australia Mobile Service Market, 2008-2012
  • Table: Key Forecast Assumptions for the Hong Kong Mobile Service Market, 2008-2012
  • Table: Key Forecast Assumptions for the India Mobile Service Market, 2008-2012
  • Table: Key Forecast Assumptions for the Indonesia Mobile Service Market, 2008-2012
  • Table: Key Forecast Assumptions for the Malaysia Mobile Service Market, 2008-2012
  • Table: Key Forecast Assumptions for the Philippines Mobile Service Market, 2008-2012
  • Table: Key Forecast Assumptions for the People' s Republic of China Mobile Service Market, 2008-2012
  • Table: Key Forecast Assumptions for the Singapore Mobile Service Market, 2008-2012
  • Table: Key Forecast Assumptions for the Korea Mobile Service Market, 2008-2012
  • Table: Key Forecast Assumptions for the Taiwan Mobile Service Market, 2008-2012
  • Table: Key Forecast Assumptions for the Thailand Mobile Service Market, 2008-2012
    • Mobile Subscriber Growth and Penetration Trends
    • Table: Asia/Pacific (Excluding Japan) Mobile Service Subscriber Forecast by Country, 2007-2012
    • Figure: Asia/Pacific (Excluding Japan) Mobile Service Subscriber Shares by Country, 2007 and 2012
    • Table: Asia/Pacific (Excluding Japan) Mobile Service Penetration Rate Forecast by Country, 2007-2012 (%)
    • Prepaid Versus Contract Forecast Trends
    • Table: Asia/Pacific (Excluding Japan) Mobile Services Market Forecast: Prepaid Versus Contract Segment, 2007-2012
    • Table: Asia/Pacific (Excluding Japan) Prepaid-Contract Mobile Service Subscriber Mix by Country, 2007-2012
    • Figure: Asia/Pacific (Excluding Japan) Mobile Service Subscriber Shares: Prepaid Versus Contract Segment, 2007 and 2012
    • Figure: Asia/Pacific (Excluding Japan) Mobile Service Revenue Shares: Prepaid Versus Contract Segment, 2007 and 2012
    • GSM Versus Code Division Multiple Access Forecast Trends
    • Figure: Asia/Pacific (Excluding Japan) Mobile Service Subscriber Shares: GSM Versus Code Division Multiple Access Interface, 2007 and 2012
    • Table: Asia/Pacific (Excluding Japan) Mobile Service Subscriber and Revenue Forecasts by Interface: GSM and Code Division Multiple Access, 2007-2012
    • Figure: Asia/Pacific (Excluding Japan) Mobile Service Revenue Shares: GSM Versus Code Division Multiple Access Interface, 2007 and 2012
    • 3G Developments and Trends
    • Figure: Asia/Pacific (Excluding Japan) 3G Mobile Service Subscriber by Country, 2007 and 2012
    • Table: Asia/Pacific (Excluding Japan) 3G and 2/2.5G Mobile Service Subscriber Forecast, 2007-2012
    • Figure: Asia/Pacific (Excluding Japan) Mobile Service Subscriber Shares: 3G Versus 2/2.5G Interface, 2007 and 2012
    • Figure: Asia/Pacific (Excluding Japan) Mobile Service Revenue Shares: 3G Versus 2/2.5G Interface, 2007 and 2012
    • Mobile Service Revenue and Average Revenue per User Trends
    • Table: Asia/Pacific (Excluding Japan) Mobile Services Market Forecast by Country, 2007-2012 (US$M)
    • Figure: Asia/Pacific (Excluding Japan) Mobile Service Revenue Shares by Country, 2007 and 2012
    • Table: Asia/Pacific (Excluding Japan) Mobile Service Monthly Average Revenue per User Forecast by Country, 2007-2012 (US$)
    • Voice and Non-Voice Revenue Trends
    • Table: Asia/Pacific (Excluding Japan) Mobile Service Market Forecast: Voice Versus Non-Voice Segment, 2007-2012 (US$M)
    • Figure: Asia/Pacific (Excluding Japan) Mobile Service Revenue Shares: Voice Versus Non-Voice Segment, 2007 and 2012
    • Figure: Asia/Pacific (Excluding Japan) Mobile Non-Voice Service Revenue Shares by Country, 2007 and 2012
    • Table: Asia/Pacific (Excluding Japan) Voice and Non-Voice Mobile Service Market Forecast by Country, 2007-2012 (%)
  • Australia
  • Table: Australia Mobile Service Subscriber and Revenue Forecast, 2007-2012
  • Hong Kong
  • Table: Hong Kong Mobile Service Subscriber and Revenue Forecast, 2007-2012
  • India
  • Table: India Mobile Services Subscribers and Revenue Forecast, 2007-2012
  • Malaysia
  • Table: Malaysia Mobile Services Subscribers and Revenue Forecast, 2007-2012
  • Philippines
  • Table: Philippines Mobile Services Subscribers and Revenue Forecast, 2007-2012
  • People' s Republic of China
  • Table: People' s Republic of China Mobile Services Subscribers and Revenue Forecast, 2007-2012
  • Singapore
  • Table: Singapore Mobile Services Subscribers and Revenue Forecast, 2007-2012
  • Korea
  • Table: Korea Mobile Service Subscriber and Revenue Forecasts, 2007-2012
  • Taiwan
  • Table: Taiwan Mobile Service Subscriber and Revenue Forecasts, 2007-2012
  • Thailand
  • Table: Thailand Mobile Service Subscriber and Revenue Forecasts, 2007-2012
  • Indonesia
  • Table: Indonesia Mobile Service Subscriber and Revenue Forecasts, 2007-2012
  • Market Context
  • Table: Asia/Pacific (Excluding Japan) Mobile Service Subscribers: Comparison of 2006 and 2007 Forecasts
  • Table: Asia/Pacific (Excluding Japan) Mobile Service Revenue: Comparison of 2006 and 2007 Forecasts (US$M)
  • Figure: Asia/Pacific (Excluding Japan) Mobile Service Subscribers: Comparison of 2006 and 2007 Forecasts, 2006-2012
  • Figure: Asia/Pacific (Excluding Japan) Mobile Service Revenue: Comparison of 2006 and 2007 Forecasts, 2006-2012
• Essential Guidance
  • IDC Analysis
• Learn More
  • Related Research
  • Definitions
  • Synopsis