Abstract
Overview
Introduction
Verdict Research: A comprehensive analysis of the clothing markets in the EU27 countries over the past five years, including total clothing expenditure per country, specialist sales, store numbers, space, and sales densities. Includes detailed analysis of the Top Six markets, a new section on Eastern European markets, plus analysis of the key strategic issues.
Scope
- Clothing expenditure, spend per head, and growth 2001-2007 in each of the EU27 countries.
- Specialists' sales, space, store numbers, sales densities 2002-2007 in each EU27 country.
- Comprehensive analysis of clothing markets in France, Germany, Italy, Netherlands, Spain and UK, plus Eastern Europe.
- Detailed profiles of Inditex, H&M, C&A, Marks & Spencer and Next, with market shares, trading records, store portfolio and space analysis and outlooks.
Report Highlights
Low growth and price deflation in mature markets, which account for over 75% of all EU clothing expenditure, has impacted growth in the €299bn EU27 clothing market over the past five years. Clothing retailers are looking for new markets in order to maintain growth.
Highest growth rates are in the newest EU27 countries, and Poland is now the 11th largest clothing market in Europe. It and Romania, as the two most populous countries, are attracting international clothing operators as well as regional ones now that trading is less complex and their economies expanding.
Italy overtook Germany as the largest clothing market in 2007, and also has the highest spend per head at €974 per annum. However even the highly style conscious Italians are being seduced by ' moda low-cost' - value and discount retailers - as their disposable income shrinks due to economic conditions.
Reasons to Purchase
Use this data-rich report to guide growth strategies and to identify suitable markets. Benchmark performance across different markets and among the leading operators in Europe. Identify the key trends and issues in clothing retail in Europe and design strategies to exploit opportunities and minimise risk
Table of Contents
- CHAPTER 1 EXECUTIVE SUMMARY
- Key Findings
- Main Conclusions
- CHAPTER 2 EUROPEAN MARKET - ECONOMIC OVERVIEW
- Key Findings
- Main Messages
- GDP
- Consumer Expenditure
- Inflation
- Interest Rates
- Employment
- CHAPTER 3 EUROPEAN MARKET - DEMOGRAPHIC OVERVIEW
- Key Findings
- Main Messages
- Trends
- Growth by Country
- Age Breakdown
- Consequences for Retailers
- Households
- Urban Population
- CHAPTER 4 EUROPEAN MARKET - RETAIL SPENDING
- Expenditure
- Growth
- Per Capita
- Retail Share
- CHAPTER 5 CLOTHING MARKET STRUCTURE
- Key Messages
- Expenditure
- Specialists Sales
- Specialists Space
- Store Numbers
- CHAPTER 6 CLOTHING MARKET IN EASTERN EUROPE
- Bulgaria
- Czech Republic
- Hungary
- Poland
- Romania
- Slovakia
- Slovenia
- CHAPTER 7 CLOTHING MARKET IN FRANCE
- Recent Developments & Trends
- Department Stores
- Outlook for Clothing Retailing in France
- CHAPTER 8 CLOTHING MARKET IN GERMANY
- Recent Developments & Trends
- Outlook for Clothing Retailing in Germany
- CHAPTER 9 CLOTHING MARKET IN ITALY
- Recent Developments & Trends
- Outlook for Clothing Retailing in Italy
- CHAPTER 10 CLOTHING MARKET IN THE NETHERLANDS
- Recent Developments & Trends
- Outlook for Clothing Retailing in the Netherlands
- CHAPTER 11 CLOTHING MARKET IN SPAIN
- Recent Developments & Trends
- Outlook for Clothing Retailing in Spain
- CHAPTER 12 CLOTHING MARKET IN THE UK
- Department Stores
- Recent Developments & Trends
- Outlook for Clothing Retailing in the United Kingdom
- CHAPTER 13 STRATEGIC ISSUES
- Growth
- Country Attractiveness
- Competition
- Branding
- Space Productivity
- Logistics
- Online Retailing
- Moda Low Cost - Value Clothing Retail
- Price Deflation, Rising Costs
- Ethical Trading
- CHAPTER 14 COMPANY COMPARISONS
- Overview
- CHAPTER 15 C&A
- Company Overview
- Recent Key Developments
- Sales Performance
- Year to February 2008
- Store Portfolio
- Benchmarks
- Outlook
- CHAPTER 16 H&M
- Company Overview
- Recent Key Developments
- Sales Performance
- Year to November 2007
- Current Trading
- Store Portfolio
- Benchmarks
- Outlook
- CHAPTER 17 INDITEX
- Company Overview
- Recent Key Developments
- Sales Performance
- Current Year
- Store Portfolio
- Benchmarks
- Outlook
- CHAPTER 18 MARKS & SPENCER
- Company Overview
- Recent Key Developments
- Sales Performance
- Year to March 2008 - UK
- Year to March 2008 - International
- Store Portfolio
- Benchmarks
- Outlook
- CHAPTER 19 NEXT
- Company Overview
- Recent Key Developments
- Sales Performance
- Year to January 2008
- Current Trading
- Store Portfolio
- Benchmarks
- Outlook
- CHAPTER 20 PHOTO GALLERY OF STORES
- Germany
- France
- Eastern Europe
- CHAPTER 21 GLOSSARY
- Definitions
- Abbreviations & Definitions
- List of Tables
- Table 1: Consequences of population change for retailers 2008-2018
- Table 2: EU Top Six retail expenditure 2002-2007e
- Table 3: EU Top Six retail expenditure growth 2002-2007
- Table 4: EU retail expenditure (€30.0bn+) 2002-2007e
- Table 5: EU retail expenditure (€30.0bn+) growth 2002-2007e
- Table 6: EU retail expenditure (€30.0bn-) 2002-2007e
- Table 7: EU retail expenditure (€30.0bn-) growth 2002-2007e
- Table 8: EU27 clothing market overview 2002 & 2007e
- Table 9: EU15 clothing market overview 2002 & 2007e
- Table 10: EU27 clothing expenditure 2001-2007e
- Table 11: EU27 clothing growth rates 2002-2007e
- Table 12: Expenditure on clothing by country 2001-2007e
- Table 13: % share of EU27 expenditure on clothing by country 2002 & 2007e
- Table 14: Sales through specialist clothing retailers of leading EU countries and EU27 2001-2007e
- Table 15: EU27 clothing specialists sales growth rates 2001-2007e
- Table 16: Specialist sales by country 2001-2007e
- Table 17: % share of EU27 specialist sales total by country 2002 & 2007e
- Table 18: Clothing specialists selling space (000 sq m) estimates by country 2002-2007e
- Table 19: % share of EU27 clothing specialists selling space total by country 2002 & 2007e
- Table 20: EU27 clothing specialists store numbers estimates by country 2002-2007
- Table 21: % share of EU clothing specialists store numbers total by country 2002 & 2007
- Table 22: Eastern Europe clothing expenditure 2002-2007e
- Table 23: Eastern European clothing specialists, sales, outlets, space and sales densities 2002-2007e
- Table 24: French clothing expenditure & specialist sales 2002-2007e
- Table 25: French clothing specialists 2002-2007e
- Table 26: German clothing expenditure & specialist sales 2002-2007e
- Table 27: German clothing specialists 2002-2007e
- Table 28: Italy clothing spend & specialist sales 2002-2007
- Table 29: Italy clothing specialists 2002-2007e
- Table 30: Netherlands clothing expenditure & specialist sales 2002-2007e
- Table 31: Netherlands clothing specialists 2002-2007e
- Table 32: Spanish clothing expenditure & specialist sales 2002-2007e
- Table 33: Spanish clothing specialists 2002-2007e
- Table 34: UK clothing expenditure & specialist sales 2002-2007
- Table 35: UK clothing specialists 2002-2007
- Table 36: Top Five EU27 clothing retailers sales (ex VAT) 2007/08
- Table 37: Top Five EU27 clothing retailers stores and space 2007/08
- Table 38: C&A company overview 2008
- Table 39: C&A trading record 2003-2008e
- Table 40: C&A European store portfolio March 2008
- Table 41: C&A in EU27 year ended February 2007 and 2008
- Table 42: H&M company overview 2008
- Table 43: H&M estimated trading record 2002-2007
- Table 44: H&M estimated trading record 2002-2007 in local currency
- Table 45: H&M 2005/06 and 2006/07 sales by EU country (inc VAT)
- Table 46: H&M store portfolio 2005/06 and 2006/07
- Table 47: H&M in EU27 year ended November 2006 and 2007
- Table 48: Inditex company overview 2008
- Table 49: Inditex trading record 2003-2008
- Table 50: Inditex sales by fascia (€m) 2006/07 and 2007/08
- Table 51: Inditex breakdown of European sales 2004-2008
- Table 52: Inditex share of sales by region 2006/07 and 2007/08
- Table 53: Inditex store numbers by fascia 2006/07 and 2007/08
- Table 54: Inditex store portfolio 2006/07 and 2007/08
- Table 55: Inditex European store portfolio by fascia (Jan 2008)
- Table 56: Inditex European store portfolio by fascia (Jan 2008)
- Table 57: Inditex sales area by fascia (sq m) January 2007 and 2008
- Table 58: Inditex average store sizes by fascia (sq m) January 2008
- Table 59: Inditex in EU27 year ended January 2007 and 2008
- Table 60: Marks & Spencer company overview 2008
- Table 61: Marks & Spencer trading record (£) 2002-2008
- Table 62: Marks & Spencer trading record (€) 2002-2008
- Table 63: M&S operating margin by store type to March 2007 and 2008
- Table 64: Marks & Spencer store portfolio March 2008
- Table 65: Marks & Spencer in EU27 year ended March 2007 and 2008e
- Table 66: Next company overview 2007
- Table 67: Next Group trading record (£) 2003-2008
- Table 68: Next Group trading record (€) 2003-2008
- Table 69: Next operating margin by outlet type, year ended January 2008
- Table 70: Next store portfolio 2006 and 2007
- Table 71: Next in EU27 year ended January 2007 and 2008
- Table 72: Conversion rates used for company financials, 2001-2007
- List of Figures
- Figure 1: GDP: Top 10 countries in European Union 2007
- Figure 2: GDP growth forecast of Top 10 EU countries 2008 & 2009e
- Figure 3: GDP: Other 17 countries in European Union (€100bn+) 2007
- Figure 4: GDP growth forecast of other 17 European Union countries (€100bn+) 2008 & 2009
- Figure 5: GDP: Other 17 countries in European Union (€100bn-) 2007
- Figure 6: GDP growth forecast of other 17 European Union countries (€100bn-) 2008 & 2009
- Figure 7: Consumer expenditure of Top 10 EU countries 2007
- Figure 8: Consumer expenditure: Other 17 countries in EU (€50bn+) 2007
- Figure 9: Consumer expenditure: Other 17 countries in EU (€50bn-) 2007
- Figure 10: Harmonised Index of Consumer Prices - growth of Top 10 EU countries 2006 & 2007
- Figure 11: Harmonised Index of Consumer Prices - growth of other 17 EU countries (3.0%+) 2006 & 2007
- Figure 12: Harmonised Index of Consumer Prices - growth of other 17 EU countries (3.0%-) 2006 & 2007
- Figure 13: Central bank interest rates, official average lending rates 2007
- Figure 14: ECB interest rates 2002-2008
- Figure 15: Total unemployment rates of Top 10 EU countries 2002 & 2007
- Figure 16: Total unemployment rates of other 17 EU countries (6.0%+) 2002 & 2007
- Figure 17: Total unemployment rates of other 17 EU countries (6.0%-) 2002 & 2007
- Figure 18: 10-year trends in total EU population growth 2008-2048e
- Figure 19: EU population totals (000) by country 2008
- Figure 20: Forecast population growth (%) for the Top 10 countries in EU by GDP - 2018 on 2008
- Figure 21: Forecast population growth (%) for other EU countries 2018 on 2008
- Figure 22: Comparison of EU age groups 2008 & 2018
- Figure 23: Top 10 EU countries by GDP - household numbers 2005
- Figure 24: Other EU countries household numbers 2005
- Figure 25: Top 10 EU countries by GDP - average household size in 2005
- Figure 26: Other EU countries average household size in 2005
- Figure 27: Comparison of EU countries by urban population % - Top 10 EU countries by GDP - 2007
- Figure 28: Comparison of EU countries by urban population % - Other EU countries - 2007
- Figure 29: EU27 retail spend and change % 2002-2007
- Figure 30: Ten CEE new member states retail spend and change % 2002-2007
- Figure 31: Growth in EU 27 retail spend by country 2007 on 2002
- Figure 32: EU per capita retail spend 2002-2007
- Figure 33: EU27 per capita retail spend by country 2007
- Figure 34: EU retail spend as % of total consumer expenditure 2002 & 2007
- Figure 35: Clothing spending growth in leading EU states 2007e on 2002
- Figure 36: EU15 clothing expenditure per capita 2007e
- Figure 37: Clothing expenditure per capita new member states 2007e
- Figure 38: Clothing specialists sales density estimates EU15 (€ per sq m) 2007
- Figure 39: Clothing specialists sales densities estimates for new member states (€/sq m) 2007
- Figure 40: Clothing specialists average store size estimates (sq m) EU15 2007
- Figure 41: Clothing specialists average store size estimates (sq m) new member states 2007
- Figure 42: EU27 growth 2005-2007 and share 2007
- Figure 43: % growth in EU27 spend per head 2005-2007
- Figure 44: H&M press advertising images - womenswear 2007
- Figure 45: H&M press advertising images - childrenswear 2007
- Figure 46: H&M press advertising images - jeanswear 2007
- Figure 47: % growth in EU27 sales densities 2002-2007
- Figure 48: EU27 % of households with broadband access 2008
- Figure 49: Top Five EU27 clothing retailers estimated market shares 2006 and 2007
- Figure 50: Top Five EU27 clothing retailers sales densities 2006/07 and 2007/08
- Figure 51: Top Four EU27 clothing retailers group operating margins for years 2006/07 and 2007/08
- Figure 52: Jack & Jones, New Yorker 2007
- Figure 53: Karstadt Department Store 2007
- Figure 54: Galeria Kaufhof Department Store 2007
- Figure 55: Breuninger, Department Store Nürnberg 2007
- Figure 56: Kik, Düsseldorf 2007
- Figure 57: Takko 2007
- Figure 58: Ernstings Family 2004 - exterior
- Figure 59: Ernsting' s Family 2004 - interior
- Figure 60: Ernsting' s Family 2008
- Figure 61: Ernsting' s Family 2008
- Figure 62: Avanti exterior 2008
- Figure 63: Avanti interior 2008
- Figure 64: Avanti cash tills 2008
- Figure 65: Pimkie, Etam, Mim, Boulogne-sur-Mer, 2008
- Figure 66: 1,2,3 and M&S Mode, Calais, 2008
- Figure 67: Etam, Boulogne-sur-Mer, 2008
- Figure 68: Galeries Lafayette and Printemps flagship department stores, Paris 2007
- Figure 69: BHV Homme and Madelios, male department stores, Paris
- Figure 70: Aupark, Bratislava 2008
- Figure 71: Lifeline, Bratislava 2008
- Figure 72: Alizé Bratislava 2008
