中国C2C市场：2006年第4季

Abstract

• C2C: C2C (Consumer To Consumer) in this report refers to the business mode that enterprises provide Internet trading platform for users to facilitate the commodity trade between users.
• C2C users: Users of C2C Website, including users who purchase or sell commodity via C2C Website.
• C2C Market Size: The turnover of buyer and seller on the trading platform of C2C service providers, not including offline trade and block trade like house property.
• C2C Market Share: Major valuation method:
  • 1. By turnover of C2C service providers;
  • 2. By number of registered users of C2C service providers.

• Technical areas involved: New media of Internet.
• Companies involved: eBay, Taobao, Paipai, and 1pai.
• Countries and regions researched:Mainland China, not including China' s Hong Kong, Macao and Taiwan region.

This report analyzes the first-hand and second-hand market information by qualitative and quantitative method. The main sources of the first-hand data and information are in-depth interview with senior professionals of C2C service providers, public information of the industry, published viewpoint of senior experts of the industry, data and information released by the government, relevant economic data, annual report and quarterly report of enterprises, financial analysis reports of economic analysts, as well as Internet information.

Table of Contents

• 0. Definitions
• 1. Key Findings
• 2. Market Size
• 3. User Scale
• 4. Vendor Ranking
• 5. Track of Vendor' s Market Activity

• 2-1 Market size (by trading turnover) and growth rate of C2C Q4 2005 - Q4 2006 (Units in hundred millions Yuan)
• 2-2 Market size (by online commodity volume) and growth rate of C2C Q4 2005 - Q4 2006 (Units in ten thousands)
• 3-1 User number and growth rate of C2C Q4 2005 - Q4 2006 (Units in ten thousands)
• 3-2 Seller number and growth rate of C2C Q4 2005 - Q4 2006 (Units in ten thousands)
• 4-1 User number of C2C vendors Q4 2005 - Q4 2006 (Units in ten thousands)
• 4-2 Growth rate of user number of C2C vendors Q4 2005 - Q4 2006 (Units in ten thousands)
• 4-3 Seller number of C2C Q42005 - Q4 2006 (Units in ten thousands)
• 4-4 Growth rate of seller number of C2C Q4 2005 - Q4 2006
• 4-5 Trading turnover of C2C vendors Q4 2005 - Q4 2006 (Units in hundred millions Yuan)
• 4-6 Growth rate of trading turnover of C2C vendors Q4 2005 - Q4 2006
• 4-7 Online commodity volume of C2C vendors Q4 2005 - Q4 2006 (Units in ten thousands)
• 4-8 Growth rate of online commodity volume of C2C vendors Q4 2005 - Q4 2006
• 5-1 Track of Vendor' s Market Activity

• 2-1 Market size (by turnover of trading) of C2C Q4 2005 - Q4 2006 (Units in hundred millions Yuan)
• 2-2 Market size (by trading volume) of C2C Q4 2005 - Q4 2006 (Units in ten thousands)
• 3-1 User number of C2C Q4 2005 - Q4 2006 (Units in ten thousands)
• 3-2 Seller number of C2C Q4 2005 - Q4 2006 (Units in ten thousands)
• 4-1 Quarterly user number of C2C vendors Q4 2005 - Q4 2006 (Units in ten thousands)
• 4-2 Quarterly share of user number of C2C vendors Q4 2005 - Q4 2006
• 4-3 Ranking of user number of C2C vendors Q4 2006 (Units in ten thousands)
• 4-4 Share of user number of C2C vendors Q4 2006 (Units in ten thousands)
• 4-5 Growth rate of user number of C2C vendors Q4 2005 - Q4 2006 (Units in ten thousands)
• 4-6 Ranking of growth rate of user number of C2C vendors Q4 2006
• 4-7 Quarterly seller number of C2C Q4 2005 - Q4 2006 (Units in ten thousands)
• 4-8 Ranking of seller number of C2C vendors Q4 2006 (Units in ten thousands)
• 4-9 Share of seller number of C2C vendors Q4 2006
• 4-10 Growth rate of seller number of C2C Q4 2005 - Q4 2006
• 4-11 Ranking of growth rate of seller number of C2C vendors Q4 2006
• 4-12 Quarterly trading turnover of C2C vendors Q4 2005 - Q4 2006 (Units in hundred millions Yuan)
• 4-13 Quarterly share of trading turnover of C2C vendors Q4 2005 - Q4 2006
• 4-14 Ranking of trading turnover of C2C vendors Q4 2006 (Units in hundred millions Yuan)
• 4-15 Share of trading turnover of C2C vendors Q4 2006
• 4-16 Growth rate of trading turnover of C2C vendors Q4 2005 - Q4 2006
• 4-17 Ranking of growth rate of trading turnover of C2C vendors Q4 2006
• 4-18 Quarterly share of online commodity volume of C2C vendors Q4 2005 - Q4 2006
• 4-19 Ranking of online commodity volume of C2C vendors Q4 2006 (Units in ten thousands)
• 4-20 Share of online commodity volume of C2C vendors Q42006
• 4-21 Growth rate of online commodity volume of C2C vendors Q4 2005 - Q4 2006
• 4-22 Ranking of growth rate of online commodity volume of C2C vendors Q4 2006